I've been lurking for some time now, and I'm convinced that this is not only the best forum, but the authors of these posts are some of the brightest minds in SEO work. So here's my run-on sentence posing as a question.
I would love to bring an international audience to my sites, but I haven't a clue. So to begin the list of questions I have... Is it sufficient to use a browser translator? I suspect to deal with the nuances of language, I need a person familiar with the language to translate. I will definitely need someone familiar with the language for customer service, has anyone efficiently dealt with this before? Can anyone help me out with Japanese SEO? Can I actually do this without speaking the language?
Sorry for the long post, but I know I couldn't ask a better audience.
For what it's worth Brett, I will never live down the fact that my glory years in IC involved defeat by the Cyclones.
I'd have to say that would be an emphatic NO from me...There really aren't any online machine translation services that are any good. We discussed this a little bit in this thread [webmasterworld.com]. Basically you're going to get a semi-legible page at best. I don't know about you, but if I go to a site that has broken, barely comprehensible English, I'm not going to have a lot of confidence in that company's products or services. I doubt I'd make too many return visits either. Get the site translated and copywritten in the native language.
Can anyone help me out with Japanese SEO?
If you have specific questions about Japanese SEs you can post them here and some of us can try to answer. If you're looking for an SEO to do the work for you then post in the Commercial Exchange [webmasterworld.com] forum.
Can I actually do this without speaking the language?
Sure, but you'll need somebody's help to get the site translated, and then somebody who can handle customer service.
[edited by: bill at 3:54 am (utc) on Oct. 3, 2005]
Welcome to WebmasterWorld, Clicker. In addition to what bill said above, I'd like to add that the European Strategy Primer [webmasterworld.com] is a good read for you. The Overview of Europe [webmasterworld.com] is a handy reference on populations and languages. If you are thinking in terms of European languages, several of the starting posts of respective country discussions in the European forum contain information about people who can do translations and provide SEO advise.