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Hosting a .co.uk site in the usa
bekyed




msg:706171
 2:22 pm on Nov 15, 2005 (gmt 0)

Hi,

Could this be causing me a drop in rankings?

We host a .co.uk site in the US, and ever since jagger we were in the top 10 for all of our keywords.
Do you think if moved the rankings would improve?

Bek.

 

tigertom




msg:706172
 6:54 pm on Nov 15, 2005 (gmt 0)

A site is seeen as being British if it's got a .uk TLD _or_ is hosted on a UK-based server.

jaffstar




msg:706173
 6:07 am on Nov 16, 2005 (gmt 0)

I doubt it. There is only minor ranking difference between Google in uk vs .com even when sites are co.uk/com and hosted anywhere.

It really makes a difference when you search locally.

cellularnews




msg:706174
 9:40 am on Nov 16, 2005 (gmt 0)

A site is seeen as being British if it's got a .uk TLD _or_ is hosted on a UK-based server.

I think it is a lot more sophisticated than that.

I host a .com address on a USA server - and the site is classed as being in the UK by Google.

glengara




msg:706175
 9:49 am on Nov 16, 2005 (gmt 0)

*I host a .com address on a USA server - and the site is classed as being in the UK by Google.*

If it's your profile site, I don't see it come up in a "pages from the uk" search....

asher02




msg:706176
 10:37 am on Nov 16, 2005 (gmt 0)

"I host a .com address on a USA server - and the site is classed as being in the UK by Google."

How were you able to tell that?

wheelie34




msg:706177
 11:04 am on Nov 16, 2005 (gmt 0)

impossible, a .com would only show up as UK based IF it had a UK IP, I moved a .com from my US based server for that reason, if you have a .co.uk or any .uk site hosted in the US (I have many) they all return for UK only searches but US hosted .com's dont

The .uks hosted in the US perform just aswell when doing a uk only search or global

bekyed




msg:706178
 11:26 am on Nov 16, 2005 (gmt 0)

Hi Guys,

Funny but our site is higher on the .coms and nowhere on the UK
Any clues?
Bek.

wheelie34




msg:706179
 11:29 am on Nov 16, 2005 (gmt 0)

forgot you were OP

so you are saying your .com hosted in the US is higher when searched global than it is when searched for UK only, if its hosted in US it will be higher

Deester




msg:706180
 2:04 pm on Nov 16, 2005 (gmt 0)

Got the t-shirt on this one.

I had a .com site, hosted in the US which listed in the UK SERP's for 3 years then one day it just dissapeared.

I moved the .com site to a UK server and IP Block and 2 days later I was back in the UK listings.

cellularnews




msg:706181
 4:12 pm on Nov 16, 2005 (gmt 0)

impossible, a .com would only show up as UK based IF it had a UK IP

Odd then that Google news says that we are a UK site - even though we have a .com address in a server farm in Texas.

MHes




msg:706182
 11:32 pm on Nov 16, 2005 (gmt 0)

cellularnews
I think you will be missing a lot of UK traffic... how are your rankings for 'UK only' compared to global?

cellularnews




msg:706183
 9:08 am on Nov 17, 2005 (gmt 0)

I think you will be missing a lot of UK traffic... how are your rankings for 'UK only' compared to global?

About a third of our traffic is actually from UK IP addresses, so I am not too worried about it.

We do lose out as far as search rankings are concerned - if someone uses google uk and searches only for sites in the UK.

....just as we lose out for Oz, German, Canadian etc specific searches.

Frankly, every "global focus" web site is going to lose out with this odd mania for local searching going on.

Quite why the physical location of a website is of importance when trying to read the news confuses me, but I do tend to read the news from all over the world - so maybe I am the oddity here?

Johan007




msg:706184
 11:31 am on Nov 17, 2005 (gmt 0)

.co.uk will always show in "pages from the uk" even when hosted in the USA. A dot con will not.

Receptional Andy




msg:706185
 11:47 am on Nov 17, 2005 (gmt 0)

Odd then that Google news says that we are a UK site - even though we have a .com address in a server farm in Texas.

That isn't really accurate: AFAIK Google News doesn't say anything (or seem to care) about the location of a website. Google News UK returns articles it thinks are relevant to a UK audience.

The same doesn't apply to Google Search results (what the original post was about), where Google both attempts to locate websites geographically, and can even display different results based on what it thinks is the searcher's location.

IMO it's always better to host your website in the same location as your target audience, or to use a corresponding regional domain name, especially as local search is getting more and more attention.

cellularnews




msg:706186
 12:10 pm on Nov 17, 2005 (gmt 0)

AFAIK Google News doesn't say anything (or seem to care) about the location of a website. Google News UK returns articles it thinks are relevant to a UK audience.

Google News .com explicitly states in the results that we are a UK site.

Receptional Andy




msg:706187
 12:14 pm on Nov 17, 2005 (gmt 0)

Google News .com explicitly states in the results that we are a UK site.

I haven't seen countries mentioned in the News results - do you have an example?

Edit: Ah, "the example.com, UK" sources under individual articles - I thought sites specified this information themselves? (Some say UK, some say United Kindgom, so I assumed it was user data)

tigertom




msg:706188
 12:57 pm on Nov 17, 2005 (gmt 0)

I've tested this. If you don't have a .co.uk domain, OR you're not hosted on a web server _that Google recognises**_ as being in the UK, then you don't show up if the surfer ticks the 'UK only' option.

If you're selling primarily to UK surfers, or you're home audience is important to you, you can get a boost from being a .co.uk, or being on a UK server. It does make a difference.

As UK web hosts are well behind in features and service compared to the US, it's a good idea, if you're just starting out, to get a .co.uk as your main domain, and host in the US.

** Some UK web hosts' IPs are seen as being Dutch. Some UK web hosts actually host in the USA. See if their own site comes up in 'UK only' searches. And ask for a shared IP number.

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