For last two years we have worked very hard to develop a site called bluewidgetbigurl.com . The content is top class , even newspapers covered it , google yahoo and msn(and other SEs) also honoured it by rewarding top SERP positions.
Now we want to do TV advertisements and brand building (offline), this big url (bluewidgetbigurl.com ) will not help us in building an effective brand. We got bwidget.com and now the problem is developing content and building community (like forums e.t.c).
We are thinking of making a mirror site but bwidget.com will be not be crawled by SEs as we will stop it(through robots.txt ofcourse).
We donot have problem if Big G or Big Y bans bwidget.com as we are making it for offline marketing.
Is there some risk with bluewidgetbigurl.com insight of SEs? I donot want to take any risk with this site as this is giving a very good traffic and is having very good content(very informative).
Please advice before I take this big step.