I am currently operating a small ecommerce site where we show up well in Google and Yahoo, first page in most case searches for our particular product.
My site is kind of outdated and I am working on updating it (fairly significant updating)...
My question is, if I change the links within the site to new product pages will that adversely affect anything?
"b_w_25.html" replaced by "blue_widget_25.html"
I have about 60 products, looking to change each one to a new page. Does the name of the link itself help? Like in the example above, does "b_w" hurt as opposed to actually spelling it out "blue_widget".
Thanks for any help you could provide. I mainly don't want to screw up what we have by making changes which I think are positive and productive, but not really sure.