Msg#: 26057 posted 10:22 pm on Oct 5, 2004 (gmt 0)
was the most popular about a year ago. Although now it does not seem to matter as much. The weighting on the domain and page names seems to have been reduced.
If you are trying to establish a brand and get the surfer to revisit the domain then it is my suggestion that you go with :
I find that not many people type in the "dash" when remembering a domain. The "dash" is also quite often difficult to explain when spelling out a domain verbally and thus it can hinder word of mouth referrals.
I am bias however. My brain has been programmed to associate the "www.keyword1-keyword2.site.com" with spammy sites.
To be Taken into consideration (with moderation) when designing a new site as it currently boosts Keyword/Phrase prominence a little but it is not worth renaming all your pages for the little benefit. Most probably by the time your new file structures and newly optimised page names have been indexed the Algo will most probably change and end up working against you.