homepage Welcome to WebmasterWorld Guest from 184.73.40.21
register, free tools, login, search, pro membership, help, library, announcements, recent posts, open posts,
Become a Pro Member

Home / Forums Index / Google / Google News Archive
Forum Library, Charter, Moderator: open

Google News Archive Forum

    
Anchor Text
bobnew32

10+ Year Member



 
Msg#: 13579 posted 3:05 am on May 26, 2003 (gmt 0)

I have heard of anchors in html, but what is anchor text and why is it so important to google?

 

MeditationMan

10+ Year Member



 
Msg#: 13579 posted 3:32 am on May 26, 2003 (gmt 0)

It's text used in a link, and Google uses it to guess what the target page is about.

WebMistress

10+ Year Member



 
Msg#: 13579 posted 4:04 am on May 26, 2003 (gmt 0)

bobnew32,

more specifically, in a link to your site as follows:

<a href="http://www.widgets.com">Blue Widgets</a><br>
The Best darn blue widgets this side of the mississippi!

Blue Widgets is the anchor text (between <a> and </a>

And as stated above, it is what tells google what your site is about, thus it helps in search result rankings that are for the keywords "Blue Widgets"

pshea

10+ Year Member



 
Msg#: 13579 posted 12:52 pm on May 26, 2003 (gmt 0)

Webmistress gave a very nice, simplified and direct definition of anchor text.

Note to Mods: Anchor Text is not currently included in the WebmasterWorld glossary.

Global Options:
 top home search open messages active posts  
 

Home / Forums Index / Google / Google News Archive
rss feed

All trademarks and copyrights held by respective owners. Member comments are owned by the poster.
Home ¦ Free Tools ¦ Terms of Service ¦ Privacy Policy ¦ Report Problem ¦ About ¦ Library ¦ Newsletter
WebmasterWorld is a Developer Shed Community owned by Jim Boykin.
© Webmaster World 1996-2014 all rights reserved