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how to enable customization

10+ Year Member

Msg#: 527 posted 5:12 pm on Oct 24, 2003 (gmt 0)

how can you ensure automatic language and location adaption for a website without hurting the google guidelines?

googlebot is always from the united states, so it would never ever be able to index french pages....



10+ Year Member

Msg#: 527 posted 12:23 pm on Oct 25, 2003 (gmt 0)

I am not an expert in this area but I have been told ip-delivery is a good concept.


WebmasterWorld Senior Member 10+ Year Member

Msg#: 527 posted 3:20 pm on Oct 25, 2003 (gmt 0)

There's an environment variable called
HTTP_ACCEPT_LANGUAGE. It is posted by an user-agent to signal which languages it will prefer to see pages in.

You can detect and serve using this. For users. I'm not sure Googlebot sends out this EnvVar, but if it does not it will get the default language - do make a default. IP delivery is problematic - lots of IP ranges do not necessarily belong to a specific country, ie. the IBM employees worldwide and such.

As for Google guidelines - well, it is cloaking, isn't it? Serving "one page to someone and another to someone else"? I personally find language customization very legitimate and even ethical although it clearly is cloaking as per the definition, and i would do such a thing if it would benefit my users anytime, but my name is not Google.

Still, i know a well known search engine that happens to be called Google, and they do exactly that for their users - although not based on HTTP_ACCEPT_LANGUAGE which is also why their match sometimes goes totally wrong. They might have other reasons (load) to use an alternative method, though.


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