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amazon.com spending?
mousemoves




msg:653437
 7:09 am on Feb 14, 2001 (gmt 0)

It states in the following on-line article that amazon.com is spending $100 million dollars/month.
[maximumpc.com...]

Call me naive, but what in the name of God are they spending all this money on? I really want to figure this out, so if anyone has any information or links I could check out that would help me figure out these financials please let me know.

 

mustashio




msg:653438
 4:41 pm on Feb 14, 2001 (gmt 0)

How else are you going to cover those executive incomes???

mousemoves




msg:653439
 7:59 pm on Feb 14, 2001 (gmt 0)

i'm finding all kinds of different numbers.
my school assignment is to figure them out so i'm not just asking to say something sarcastic. doesn't anyone have something more to add that could help me with my research?

Edited by: mousemoves

Mike_Mackin




msg:653440
 8:02 pm on Feb 14, 2001 (gmt 0)

Welcome to WmW mustashio

Those AMAZON posts seem to bring out the lurkers here.

Any other lurkers wish to tell an AMAZON story?

mousemoves




msg:653441
 8:06 pm on Feb 14, 2001 (gmt 0)

oops, how self-centered of me. Hi Mustashio. thank you for your posting.

mousemoves




msg:653442
 8:23 pm on Feb 14, 2001 (gmt 0)

here you will find some major ironic contradiction.
[it-analysis.com...]

oh boy. i have two weeks...

Marcia




msg:653443
 1:31 am on Feb 17, 2001 (gmt 0)

>my school assignment is to figure them out so i'm not just asking to say something sarcastic. doesn't anyone have something more to add that could help me with my research?

mousemoves, what specifically are you supposed to figure out for that assignment? If you're not getting closer to getting it done, would it work to narrow the focus further?

What's the specific question that your assignment is supposed to find the answer to?

mousemoves




msg:653444
 3:20 am on Feb 17, 2001 (gmt 0)

well, i have been doing lots of exploratory secondary research so i've now found what is available on-line pretty much.

you are correct. the scope of the question is absurd. basically i am suppose to figure out amazon.com and give recommendations for the next few years in a academic format of 20 pages with 30 secondary sources. i will look at company culture, strategies, competition, technology, laws, trends, the economy, buying processes, market segments, customers, etc.

if your looking for something fun to read Marcia, i highly suggest the book called Amazon.com by Robert Spector. it's really cool.

Marcia




msg:653445
 5:08 am on Feb 18, 2001 (gmt 0)

Well mousemoves, to me a book on Perl would be fun..but I will give you my opinion on where they missed it. They have NO content - just sales areas.

They should have hired themselves a few women who know how to give hugs and recruit and manage volunteers to run chats and message boards, and they could have had a booming readers and writers community with global growth potential.

I can personally vouch for the fact that author chats and book discussion chats are thorougly packed out - sometimes needing 4 hosts moderating. They had all the publisher/author connections, and a built-in opportunity for instant community, flowing naturally, with nothing contrived. People love book discussions, and they lend very well to message boards.

And it's amazing how many aspiring writers there are among avid readers - online writing classes are also consistently packed, and boards with publishing and writing market info, as well as writing exercises and critiques are extremely active.

They lacked the feminine mind and the feminine touch. ;)

Note: This is a slightly prejudiced opinion - there's nothing I love better than packing out a chat room - and I know how much cross-promotion can be done with boards.

Marcia




msg:653446
 5:32 am on Feb 18, 2001 (gmt 0)

There it is, mousemoves, how could they built community over the next few years?

mousemoves




msg:653447
 8:27 am on Feb 18, 2001 (gmt 0)

have you been to their "Friends and Favorites" section Marcia?

Marcia




msg:653448
 9:21 am on Feb 18, 2001 (gmt 0)

mousemoves, I'm a bookaholic, I stay clear of Amazon. I have never seen anything on their site about anything like that - when I'm there briefly to look something up, I leave ASAP. I have 3 bookcases overflowing, and right now I can think of 4 or 5 books that I "need desparately" :)

Actually, I was on the site this week for a minute, checking out a link from a web site, and did glance around to see if there was anything, and saw nothing.

If I can't see it, they haven't "got me." I've been a volunteer at a women's community, with over 2800 message boards and an active readers and writers community, for over two years, and you can't move your eyes without seeing something about the boards or chat. It's a site and a business built on community and they know how to do it.

Another thing Amazon didn't do. I haven't done anything with it, or put links up, but I joined the affiliate program about a year and a half ago. Where's the mail?

There should be a newletter sent out regularly - tips on how to set up the program and make it succeed - instead of having people flounder and come to my board, unrelated, asking what to do with it. Anything, any kind of communication would do. If they have anything going, why haven't I been informed? They got my permission when I signed up.

Shopping there is like banking at the automated teller - no people. Again, proving that corporations can't build community - people do it, and it's built on communication, and they don't do it.

If people don't know it's there, it doesn't exist. They've missed it.

mousemoves




msg:653449
 5:51 pm on Feb 18, 2001 (gmt 0)

that's interesting about the mail for the affiliate program also. is the affiliate program very good at all for the affiliates? i have read that you only get paid for the books linked from your site directly and the idea is that your customer never buys another book from you. rather just becomes one of their direct customers. this may not be the case any longer because affiliate program 'shoppers' are smarter now. i don't know.

i'm thinking the "friends and favorites" section must be new. how new? i don't know. if you go to amazon.com you will see it as a link along a blue bar within the top part of the page.

this assignment is so hard. i didn't mention very well...my recommendations...they are suppose to extend to the entire industry. where will on-line be in a few years? that's a big question.

i appreciate your input a great deal. you don't buy books at amazon.com? that's interesting too. why? is their a certain demographic that won't buy from them, i wonder. (my poor little head)

dwedeking




msg:653450
 6:10 pm on Feb 18, 2001 (gmt 0)

Wow. In school your supposed to figure out the how ecommerce is working online, what is wrong with ecommerce, and where it will be in the upcoming years. Oh, and by the way you'll receive no money for figuring this out just an "A" if your lucky. :) There are a "few" people in the world making 7 figure salaries trying to the above. I wonder if the community building idea is one that would work in the book industry specifically, but I don't feel that it works as a general principle in ecommerce as a whole (my .02 and solely my opinion as I am not making 7 figures). I am leaning towards the model that the purpose of the Net is to save time. Streamline the selection and ordering process to move customers through the site as quickly as possible. Offer detailed information on the product and uses for the product but as sidetracks from the main path from door to cash register. As time contraints increase as you try to balance a full career (alot of information in all fields to digest and react upon) and societies awaking realization that you need quality time (whether it be family, friends or just time to yourself) I believe that sites that help relieve this strain will prosper (Google comes to mind in the field a data indexing and retrieval). Though to qualify there are industries in which community building may work and one such may be the book industry as word of mouth advertising is a prime motivor for purchase (who hasn't purchased a book or movie based on a friends recommendation. Now what you if you provided a place for "virtual" friends to discuss the book in question).

Mike_Mackin




msg:653451
 6:14 pm on Feb 18, 2001 (gmt 0)

>entire industry

[powellsbooks.com...]

Last time I was in Portland there were Amazon boxes everywhere. They were shipping used books for Amazon I think. This is a real store with real people who may answer your questions.

mousemoves




msg:653452
 6:56 pm on Feb 18, 2001 (gmt 0)

thank you guys, and thanks dwedeking for understanding. it's reading week. i.e no school but i'm not on vacation that's for sure. they like $%#@ing with my brain on a daily basis. if i didn't care about what i write, i would be better off.

mousemoves




msg:653453
 10:17 pm on Feb 18, 2001 (gmt 0)

at the moment, i'm backing away from amazon.com and i'm going to do some general secondary internet research. so far i have found the following:

21 285 794 .COM registered
35 244 448 domains registered worldwide

About 2500 venture captialist
funded internet only .COM companies.

mousemoves




msg:653454
 12:31 am on Feb 19, 2001 (gmt 0)

"Digital Economy 2000" put out by the U.S Department on Commerce estimates the number of people on-line with Internet access for year 2000 at 304 million world-wide up almost 80% from 1999 and for the first time, the United States and Canada account for less than 50% of the global online population.

another site which claims to get stats from many surveys etc. states the world-wide on-line pop. at 407.1 million

amazon.com states it has more than 29 million customers. that's about 29/304 * 100 = ~9.5% or 29/407.1 * 100 = ~7.1%
averaged = ~8.3%

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