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Ecommerce Forum

If You Sell a Rare, or Completely Unique Product,
do you find it easier to sign up affiliates?

 7:33 pm on Mar 25, 2006 (gmt 0)

Don't you find it incredibly easy to recruit affiliates since your product is so unique?

I would think if your product is unique enough, you would not have to advertise at all because affiliates would lined up to promote your unique product.

Do you find this true?

[edited by: lorax at 7:37 pm (utc) on Mar. 25, 2006]
[edit reason] to fit title change [/edit]



 8:18 pm on Mar 25, 2006 (gmt 0)

Affiliates never line up to promote your product. You need to line up to promote your affiliate program.


 8:22 pm on Mar 25, 2006 (gmt 0)

My statement about affiliates lining up to promote my affiliate program was sort of a figure of speech.

I realize I have to find affiliates and they will most likely not find me.

But what I meant was do people who sell unique products find that affiliates jump on the opportunity to promote their product once they know about it.


 8:40 pm on Mar 25, 2006 (gmt 0)

The super affiliates will. There are companies who just deal in that type of stuff and will crank out big content sites, just for your program if they know they can sell it. I personally would still use a network unless you have someone dedicated to the affiliate marketing.


 8:43 pm on Mar 25, 2006 (gmt 0)

Personally, if I had a really unique product, I would not use a network because I would want to minimize the chance of someone coming along and copying my product and increasing competition.

Instead, I would approach affiliates and make private deals with online publishers and try to keep a low profile. ;-)

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