| 10:57 am on Jan 13, 2006 (gmt 0)|
I don't think there's a one perfect choice - it varies depending on the products you sell. Adwords works well if it's done properly, Froogle is always good because it's free :) though there's not a massive amount of traffic from them. Overture and Miva are not much of a force anymore in my experience. The shopping comparison sites are great for electrical items, gadgets etc - not sure how good they are for other items.
| 9:46 am on Jan 31, 2006 (gmt 0)|
How are you getting on with Shopzilla?
| 9:56 am on Jan 31, 2006 (gmt 0)|
We tried shopzilla in the 3rd quarter of last year and whilst there is alot of traffic there, it is not well targeted - we couldn't get it to make money for us (clothing) so stopped - there rates per click are cheaper than most of the other price comparison sites, but we have found that Kelkoo converts better even with a higher CPC as it is better targeted
| 10:02 am on Jan 31, 2006 (gmt 0)|
Got a few conversions, but they were a bit expensive. The category I am in is £0.25 a click, which is quite alot imo.
I have now removed the cheaper products to see if I can get a better cost/sales ratio.
| 10:27 am on Jan 31, 2006 (gmt 0)|
We use Text Link Brokers, FastClick, WebSponsors and Google Adsense and those have been pretty impressive so far.
Especially FastClick has given us a very steady stream of income for over 5 years now, although the downpart is that they have very many flashy banners.
We have just started using Adsense, but it does actually work very well for us.
| 10:36 am on Jan 31, 2006 (gmt 0)|
Miklo. Making money from ads on your site doesn't mean that the advertisers are getting a good ROI.