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Ecommerce Forum

How much to charge
Charging for reffering links

 1:45 am on Oct 10, 2002 (gmt 0)

I have been getting lots of e-mails from people wanting to pay me to link to them form a couple of my sites.

How do I figure out how much to charge?



 2:35 am on Oct 10, 2002 (gmt 0)

My first thought was "Scam" and

My second thought a "link farm" that sends all inbound traffic to someone else that pays more.

... and now with caution...

1. are these sites related to your content or not?

2. what makes your sites special enough to be offerred money for unsolicited links?

3. if something disastrous occurs (like Google PR0, and/or blacklisted from other search engines) how much traffic, business, sales will you lose.

4. if it's too good to be true... it usually is... what are they getting... just a link?

If legit... IMHO quarter of a million per link and not worth my time for 1 dime less.

[edited by: fathom at 3:17 am (utc) on Oct. 10, 2002]


 3:12 am on Oct 10, 2002 (gmt 0)

be careful who you link to. You can catch their diseases (pr0, banned, etc.).

You have to ask yourself, "Why are they so desperate for links that they're offering money?"


 3:33 am on Oct 10, 2002 (gmt 0)

>>Why are they so desperate for links that they're offering money

C'mon, not everyone that wants to buy a link is desperate, not everyone is looking for a PR benefit. Has everyone forgotten in this Google microcosm that the web is also about presence?

I have clients that look for links on sites that get high traffic and all they are looking for is a piece of that traffic. Before Googlemonster came along people weren't overly concerned with links from other sites even being on topic. Links were about traffic.

If I write a bit of anchor text that makes people want to click on it where do you think the best place for that link would be? On some on-topic site that gets 500 visitors a week or on a site that gets 30,000 vistors a week?

>>How do I figure out how much to charge?

Charge what the market will bear, and what your conscience allows. If the price seems high to you then lower it.

There are some considerations, if you are worried about diluting your site's theme then the links should be to sites with similar content or scripted. If you think they are trying to buy Pagerank and you don't like that idea ask them if they mind if you script their links. If they only want traffic they won't care, if they are after PR they will definitely care.


 4:43 pm on Oct 10, 2002 (gmt 0)

I have been getting lots of e-mails from people wanting to pay me to link to them form a couple of my sites

Although digitalghost brings up an important point -- "I been getting lots of emails - suggests "spam mail" and not companies seriously having your interests at heart.

I could be wrong -- maybe aaronjf sites in question have a quality that many are just dying to getting into bed with you.

In my experience a trust relationship is earn over time. It's very hard to believe that someone would offer something in advance of knowing what they are actually going to receive in return. (If PR is the only motive, I personally don't believe a link is warranted).

On the other hand contact them directly "voice mail" and control the conversation. Find out why?

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