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What is a Blog?
What are they good for?

 3:10 am on Jan 27, 2005 (gmt 0)

What is a Blog exactly? Why does all the news media seem to talk about it as the next big thing? How different is it from a message board? Can anyone tell me any good blogs for e-commerce? I'm just trying to compare with a massage board like webmasterworld. Every time I go to a website that's supposed to have a blog, I just don't know what to look at and look for. When I do find the "blog", I don't see what's so special about it? Can anyone explain? Do I need a blog on my site now?



 3:16 am on Jan 27, 2005 (gmt 0)

The term blog is an combination of the words web log.

On your typical message board like this one anyone can start a new thread and anyone can comment on it. On your typical blog only the blog's owner can start a new thread but everyone can still comment on it.


 4:32 pm on Jan 31, 2005 (gmt 0)

One feature of blogs is that they allow an author to easily add new content to the site. Often, they take the form of a series of posts, of which the most recent are displayed on the blog's home page. Older posts may be organized by topic and/or date (look for a calendar with linked dates). Blogs can be interactive if comments are enabled; typically, comments can be added to each blog post and develop in linear form.


 4:30 am on Feb 4, 2005 (gmt 0)

Just another buzzword for guestbook, bulletin board system, message board, etc. etc.

The names change but it's same old thing recycled with a twist of lime.


 4:36 am on Feb 4, 2005 (gmt 0)

Agree, incrediBILL!

The next step would be a blog with threaded comments. Unless someone already made it...


 4:41 am on Feb 4, 2005 (gmt 0)

It's basically just an easier way to publish content online -- usually using standardized templates for adding content and display and a pre-built back-end.

For example, instead of writing all your own html to create a web page, you just sign up for a blog account at blogger or wherever and just start typing text into a form input field and hit submit and *poof* what you posted is online.


 4:48 am on Feb 6, 2005 (gmt 0)

And usually the content is available for syndication using rss which means that you can read blog 'posts' in your rss reader. This allows you to quickly catch up on all of the blogs you follow without visiting each URL in a browser. Some blogs syndicate the full content, others only an excerpt.


 5:14 am on Feb 6, 2005 (gmt 0)

What is a Blog exactly?

The most over-rated nonsense on the internet. It's essentially someone's rambling, online diary, that links to real sites in order to pretend that there is actual content, (other than the self-absorbed, indulgent crap that makes up most of it).


 5:26 am on Feb 6, 2005 (gmt 0)

Let me count, one, two, three, four, five, six, seven, eeeigghtt! persons that thinks exactly like me :)

I'm in tears, I thought I was the only person who thought blogs were stupid, but was afraid to tell it ... I'm so peaceful now .... :)


 8:37 pm on Feb 6, 2005 (gmt 0)

fischermx, i hope you aren't including me in your 'blogs are stupid' count. i disagree but without somewhat more clarity to your objection it would be a very long post.


 8:41 pm on Feb 6, 2005 (gmt 0)

The concept of a blog is not stupid as a whole, but it's misused most of the time.


 10:45 pm on Feb 6, 2005 (gmt 0)

> fischermx, i hope you aren't including me in your
> 'blogs are stupid' count

I'm sorry, but does it really matter?

Ok, then, just Stefan thinks alike me ... do you feel better now? Ooh, kids :)

Take care! ;)


 4:11 am on Feb 7, 2005 (gmt 0)

What is a web log? By definition, it's a log of interesting sites that someone has found on the internet. Big deal. How about the "bloggers" become ODP Editors and put them in their Bookmarks instead? Honestly, the whole idea is ridiculous. Diaries are supposed to be private, not made available to the world. Who cares what Jane Doe found on the net? Maybe Jane Doe should come up with some real, original content instead? Bottom-line, it's typical North American me-generation self-indulgent crap, (in my humble opinion).


 4:24 am on Feb 7, 2005 (gmt 0)

to me, it's about the software. 'blogs' are kinda like the printing press or desktop publishing. before the printing press (blog software) there was books (websites with content), but the printing press (blog software) made it easier for people to publish...


 4:25 am on Feb 7, 2005 (gmt 0)

Bottom-line, it's typical North American me-generation self-indulgent crap, (in my humble opinion).

Sadly, that's pretty universal these days. Ahhh... for the good ol days when we carried water for the neighbor.


 5:52 am on Feb 7, 2005 (gmt 0)

Well said!
Stefan for senator!


 6:08 am on Feb 7, 2005 (gmt 0)

Well, I'm not a big fan of blogs either but I think Stefan needs a timeout in the corner.

You seem to attribute the new blog technology to the problem of rambling tripe web sites when it existed before blogs in other forms. Look at most web sites, total and complete self-indulgent garbage but we don't discard HTML and web servers because of that.

I've seen some companies use blogs in place of the old "company news" page and other things, which is acutally kind of cool as it let's the non-technical types like the marketing guy or the CEO publish content directly without going thru web developers or CMS systems.

Don't blame the technology for how it's used, blame the user.

That's the stance gun manufacturers, fast food and cigarette companies have used to cover their backsides for years :)


 6:31 am on Feb 7, 2005 (gmt 0)

Nor Stefan nor I are blaming the technology.

All the time is about, again the "self indulgent crap", i.e. the bloggers, specially those that fall in this category.

I personally do visit, technology blogs that I found from time to time, but, overall, there are lots of garbage.


 7:11 am on Feb 7, 2005 (gmt 0)

Yup, lots of garbage - blogs, web site, etc.

Just search google on almost any topic and you'll hit 99% of that garbage with AdSense running on it.

Not that all AdSense sites are bad, but most of them are NonSense.

However, if someone puts up an online diary who are we to complain? I'm sure their friends and family enjoy it, it's just not FOR us, so I just move on.

But the fact that all the garabge does surface highlights why I think search engines fail overall is there is no filter for a) corporate sites b) private sites c) info sites d) blogs, etc. If you see where I'm going with this being able to select my sources to filter out the noise site would bring back some sanity to this mess.

Playful Melissa

 3:44 pm on Feb 7, 2005 (gmt 0)

okay so they are ----> insert long list of adjectives<---- but they are getting traffic so from the prepective of someone looking to capture some of that traffic, any positive feed back on marketing directly to them?

What tools are available to accomplish this?
- directories
- hosting

I'm all about seeing what good I can make out of the bad.


 3:59 pm on Feb 7, 2005 (gmt 0)

I have yet to find a really "good" blog and agree that most are the ramblings of morons speaking on subjects they know little to nothing about.

However, each to their own. Its like the second generation of GeoCity sites which had "my vacation photos" or a diary of the birth of someone's baby or endless rantings and ravings about this politician or that actor.

There really should be filters for these sites or at least some way to categorize them which are recognized by the search engines.

Stupid ... yeah, most I've seen are pretty stupid. But some people like them. Live and let live!


 4:29 pm on Feb 7, 2005 (gmt 0)

Ok folks, let's get off this tangent and steer back to ngentot's questions. ;)

You don't need a blog. Blogs can be used to hype products, services, etc without risking your primary website. They have been used to experiment with SEO and to route traffic to the primary website or other target websites. There are a number of inventive ways to use them to your advantage.


 8:11 pm on Feb 7, 2005 (gmt 0)

--> What are they good for
Marketing for one. Blogs are total opt-in so its a great marketing tool. I was able to get over 1,500 feed pulls in the first month and now I'm getting over 10,000.

-->There are a number of inventive ways to use them to your advantage.
I'm using a blog to compliment my commerce site and become a subject matter expert on the main topic. It's completely a marketing effort and it's paying off very nicely in click through conversions.


 11:10 pm on Feb 7, 2005 (gmt 0)

Ok, I had my time out in the corner, now back to the rant... :-)

I'm sure their friends and family enjoy it, it's just not FOR us, so I just move on.

If it isn't for us, why is it polluting the serps? I'm sure they can email the URL's to their friends and families...

I don't have a problem with the technology, or those who want to use it, or the mindless drivel that they feel a compulsion to announce to the world; it's the steadily increasing presence in the serps.

(My apologies to those bloggers who have suffered though my tirades in this thread. Don't take it personally - I'm sure that all of yours are very spiffy, considering you have the wherewithal to be a member of WW).


 2:16 am on Feb 8, 2005 (gmt 0)

FYI, Stefan, technically this is just an interactive blog, I hope is doesn't offend you :)

If it isn't for us, why is it polluting the serps? I'm sure they can email the URL's to their friends and families...

It's polluting the SERPs because the search engines don't let you classify your content and one lousy link to the site and BOOM! it's in the search engine.

Basically, we've gotten to the point that site popularity, buzz words and page rank simply aren't enough for relevance. We need a few classifications of sites so that surfers can check a few boxes and eliminate the noise they don't want to see.

It's just TOO MUCH DATA and most of it USELESS.

Google, MSN and Yahoo will figure it out, if not some new upstart will that buries them.


 5:19 am on Feb 8, 2005 (gmt 0)

Stefan, someone looking for blogs might possibly ask, "Why are all these commerce sites polluting the SERPS?"

Sua cuique voluptas--Every man has his own pleasures. I'm just sayin'!


 6:21 am on Feb 8, 2005 (gmt 0)

Blogs aren't polluting the serps. It's webmasters cranking out spam sites for google adwords...

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