No question about it, Monday is my best day. I know this goes against the grain, but I LOVE Mondays. :-)
Why not monday?
Many people get paychecks on Fridays, but how many of you actually shop on fridays. Most people just want to go home and begin rest for a great weekend. Saturdays would logically be good shopping days, but most people like to leave the house, so it's probably better for B&M shops. Sundays wouldn't be good b/c of religious reasons and the general attitude which comes from those reasons. Mondays are the first day of the week - you feel revived after the weekend, you still have money in your pocket from friday, you are sitting at a computer at work not in the mood to re-start work. Walaa.
Of course, I could probably justify any day of the week if I tried.
Out of curiousity, do page views / uniques correlate with the percentages? Basically, are more people visiting those sites on Monday or are they just in more of a purchasing mood?
I offer B2B... and there is no doubt about it... Monday is a REALLY poor day.
Tuesday is also poor, and then it starts motoring on Wednesday and Thursday and falls back a bit on Friday. Sat and Sun are obviously almost zero, as very few are at work.
Sunday and Monday are our best days.
I think it all depends on your product line.
We have a B2B and B2C on our site and both do well as the weekends come to a close.
I tend to see the best results on Tuesday for some reason. Monday is a very close second though. I have never been able to figure out why Tuesday beats out the other days on such a consistant basis.
day - purchases - vistors
Sunday - 8% - 12%
Monday - 26% - 12%
Tuesday - 15% - 9%
Wednesday - 13% - 15%
Thursday - 13% - 19%
Friday - 8% - 15%
Saturday - 15% - 15%
Bulk up on advertising on Monday and Tuesday and back way off on Friday. With these stats.
I know each site is different, but this is getting me thinking about PPC bids.
Talk about a wide range of ROI!
minapple, thats exactly what i was thinking.
I have B2B and B2C sites.
I usually get around 40% of the B2B sales during the weekends. Those guys are to busy working during the weekdays.
From my B2C sites I get most sale during the week days. Those guys have the most available time for shopping when they are at work :)
If you had asked me two months ago I would have said for B2C : Friday, Sunday and Monday as the best; Sat poorest. But since Sept 11 it has bounced all over the place with Fridays still good, but Mondays, Tuesdays and Weds about equal. Sunday is now up and down.