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Additional links in Google search results.
What do I need to add to my page?
fred_bloggs




msg:578957
 5:28 pm on May 6, 2006 (gmt 0)

In google I have noticed some sites just have the title and description, then a cached and similar sites links.

Others though have additional links from their site under that, also a more results from *****.com link.

Any idea how to get that?

Thanks

Fred

 

tedster




msg:578958
 7:19 pm on May 6, 2006 (gmt 0)

There is nothing you can do in your html that will force this "extended description" to happen. It's something that the Google algorithm decides on, and its display is based on your site's popularity as measured by PR and possibly traffic.

What you can do is first ensure a clear and well labeled site structure so that such links are possible - and then get links, PR and traffic.

At this point, it is a Google question, rather than an HTML question, so I refer you to the Google Search forum.
Here are some threads on the topic:

  1. Additional links under main SERP [webmasterworld.com]
  2. Extended site description - what makes the extra sections happen? [webmasterworld.com]

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