The novelty has worn off and now it's a hate/hate relationship. The new "pop out" type ads on web sites are the newest plague to sweep advertising on the internet. They totally block the content on the page until you locate the little teenie weenie "close" link.
I was just getting the "wack a mole" routine down pat with pop ups.
today i got hit with a bunch of those. they are a medium sized square maybe 200x200 and they fly in from the left and then align in the center. the whole process takes a few seconds and is terrible
the other ones that get me are the flash ones that make noise, the expanding ones that expand on the mouseover. have seen lots of those on yahoo. and then the pop-up/unders that are a screencapture with the windows bars and you hit the wrongX to close it and a few new windows open. ugh
Yes, if folks can't figure out any other way to make the ads disappear, no matter how annoying they are or how little interest the person has in the product, they'll click on anything to make it go away. Which, unfortunately, means they'll click exactly where the advertiser wants them to click and go exactly where the advertiser wants them to go. Thus escalating the use of more obnoxious advertising on the web.
As for the ads that go up and don't even allow you to close them until they're finished "doing their thing" - can you say "commercials on the internet", boys and girls? I knew you could! YUCK!
>"I shall never, never, never buy a product from a company that uses pop up ads on the web."
I've been sending messages to the web sites that have these ads and the companies advertised telling them I will not visit the site again or purchase any products from these companies until the ads are gone. Only way to stop it is to let them know it doesn't work.
In instances, on an older more challenged computer that I have to administer, the pop-up ads cause the browser to freeze / crash thus ruining any chance of surfing through the offending site anyway. Obviously, if the site causes the browser to crash, it is a site that will never be revisited.