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Pop-ups add new twist and become MORE intrusive
A technique called the "kick through,"...redirects a visitor on mouseover:(
skibum




msg:541251
 11:10 pm on Dec 20, 2002 (gmt 0)

From CNet [news.com.com]

As if pop up/unders were not annoying enough already, here comes the next big thing. Gonna be time to permanently switch to Opera soon........

How far can media properties push the end user till they "kick back" and move on to more user friendly sites?

 

jackofalltrades




msg:541252
 11:21 pm on Dec 20, 2002 (gmt 0)

Ouch! Thats just taking it a bit far..

>"There's an enormous segment of the population that are appreciating these ads."

lol yeh - all of us, right forum? ;)

This has certainly crossed a line.

Web savvy surfers know whats happening to them - so there in a position to stop it.

But those that are new to the web are more easily confused. They could quite easily be lured into thinking that www.mycrappywidgetstore.com is part of the new york times.

It really is on par with aggressive sales techniques that are used offline, that went down the drain a long time ago and are only used by companies that dont have what it takes to offer a quality service.

Really sad.

What next?

onmouseover.slaptheuser.draghimintoshop.drughim.takeallofhismoney

:)

JOAT

Macguru




msg:541253
 11:40 pm on Dec 20, 2002 (gmt 0)

>>Gonna be time to permanently switch to Opera soon...

Actually, the whole Pop-Anywhere-Anytime industry is a plot from Opera. ;)

digitalghost




msg:541254
 11:40 pm on Dec 20, 2002 (gmt 0)

Just another reason to disable scripting, and forego using scripts for your site design. <snip>...could send Orbitz a friendly message. Not that I would ever recommend anything like that, it's illegal and all that. Could show them that there is an enormous segment of the population that thinks Orbitz is full of excrement...

At some point governments will have to step in to regulate the industry. Hijacking surfers should be illegal. A simple mouseover is going a bit to far, why not make changes to the registry, reset the homepage, put links in Favorites and just call it "effective". Of course everyone knows that no one will accidently mouseover that ad to get to the X in the URH corner.

Someone needs to kick some people alright...

[edited by: littleman at 2:59 am (utc) on Dec. 21, 2002]
[edit reason] Just a little CYA, Digitalgost. Silly lawyers... [/edit]

Hawkgirl




msg:541255
 11:44 pm on Dec 20, 2002 (gmt 0)

Orbitz is a major advertiser on a site I visit 4 or 5 times a day. So I see Orbitz ads at least once or twice a day.

Creatively, their ads are really clever - they make you *want* to mouse-over them.

But once I discovered that they pop open a new window and send you to their site, I vowed never to use their service.

Fortunately, there are enough other cheap airfare sites out there that I can boycott them and not take a beating on the product.

kevinpate




msg:541256
 11:50 pm on Dec 20, 2002 (gmt 0)

LOL JOAT!

Here's my idea for a fair response to such ads:

onredirect.connectadcomCEOworkstation.streamaudio-vidBradyBunchtheme.volumeequals160db.loopequalsinfinite

jackofalltrades




msg:541257
 11:59 pm on Dec 20, 2002 (gmt 0)

Now cmon kevin...thats just taking it too far! ;)

lol

JOAT

skibum




msg:541258
 1:33 am on Dec 21, 2002 (gmt 0)

The thing about this is that many agencies will pitch this crap to their clients. Oh, you gotta see the results of this, you'll get a 50% kick through rate to your site on the half page size popups, traffic will skyrocket! For our premier customers we work with a vendor that does full screen popups which brings the kick through rate to almost 100%. If only the visitor was given an electric shock, they'd stay on your site longer, but don't depair there's already a company working on that.

There are some big companies out there that actually do care about the negative experience this type of thing causes the end user. From my experience they tend to be the more grounded ones, they actually use the Internet sometimes. They stay away from it.

The ones that have cash to burn and just look at the bottom line financial and "kick through" (what a term?) numbers will buy these things all day long. Kinda like dumping your trash in someone elses neighborhood.

Maybe Google will figure out a way to knock sites that run these things out of the index.

[edited by: skibum at 2:24 am (utc) on Dec. 21, 2002]

jackofalltrades




msg:541259
 1:35 am on Dec 21, 2002 (gmt 0)

onpopup.submittospamreport.wavegoodbye

JOAT

rcjordan




msg:541260
 1:36 am on Dec 21, 2002 (gmt 0)

thats.enough

ikbenhet1




msg:541261
 2:06 am on Dec 21, 2002 (gmt 0)

what's next? popunders on keypress?

When has a mouseover been renamed to a kick throug, it's just a javascript:window open?

Artashes




msg:541262
 5:16 am on Dec 21, 2002 (gmt 0)

soon probably every time we left-click the mouse anywhere at all - it will take us to some site...

Mardi_Gras




msg:541263
 5:20 am on Dec 21, 2002 (gmt 0)

Gonna be time to permanently switch to Opera soon....

Eliminating popover/unders isn't the reason I switched, but it has been a great benefit.

brotherhood of LAN




msg:541264
 6:44 am on Dec 21, 2002 (gmt 0)

And we all know what sort of ads and roughly the places they will come from ;)

$0.50, red and white flashing popups, on a content site where there is no other revenue stream.

"sorry we can't remove the pop ups, they are the only way we can keep the site free to the public"

somehow most reputable 3rd party ad services know this, you can get your serving of 1000 red and white flashing banners for $0.15 for a whole thousand of them.

>>From the article
"We try to minimise the annoyance for them"...within a 24 hour period.

Everyone knows they are annoying, maybe they are OK if they make the webmaster some cash to keep the site live (im talking non-commercial here), but nonetheless, everyone knows they are annoying :)

vibgyor79




msg:541265
 6:59 pm on Dec 21, 2002 (gmt 0)

Something strange happened a couple of days back. I clicked on an HTML email in MS Outlook. Since I was not interested in the offer, I moved on to the next mail. Suddenly I got a popup from the site that sent me that email.

Is that really possible or was I dreaming?

I have kazaa-proofed my computer using AdAware.

JonB




msg:541266
 7:06 pm on Dec 21, 2002 (gmt 0)

well, why not instal some pop up killer? also i heard new netscape has pop-kill feature included.

this latest tehnique can really becoem annoying..soo nwe will ahev to "fear" where to move our mouse!

now what aboutthis pop up: when i was watching some (khm,khm) movie (i dont know if it was divx or mpeg or asf) some iexplorer window just poped up out of nowhere. like it was triggered IN movie at certain time..

skibum




msg:541267
 3:15 am on Dec 23, 2002 (gmt 0)

If the companies that utilize this type of advertising get enough emails complaining about it, they may change their tunes.

Gravelrash




msg:541268
 2:46 pm on Dec 23, 2002 (gmt 0)

I've recently implemented some code on a day-job intranet project which pops-up a window, prints the contents and closes it all in one sequence without any interaction from the user. (IE on Windoze).
I'm amazed nobody's tried that one yet...kinda like an unsolicited fax.

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