rcjordan
msg:541187 | 4:45 pm on Jun 22, 2000 (gmt 0) |
If you don't mind, how many pageviews per month is JF doing?
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Brett_Tabke
msg:541188 | 9:24 pm on Jun 22, 2000 (gmt 0) |
It is most seasonal site I have ever been around. It isn't so much quantity as it is quality. We are so targeted, the ad rates are quite high by todays standards. We had a run of high cpm banners last fall and one running right now is also choice. That's what delivering a targeted/surveyed proven audience can do.
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rcjordan
msg:541189 | 9:47 pm on Jun 22, 2000 (gmt 0) |
10-4 on the targeted part, and $60 is pretty phenom. They'd better be selling combines and/or agri-chems left and right.
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Brett_Tabke
msg:541190 | 3:06 am on Jun 23, 2000 (gmt 0) |
How they going to get the users they want without targeted advertising? If they don't have offline pubs or outlets as a point of contact - they are sol. So they come to sites like ours to find (and pilfer at a price) our users. I'm just kicking myself for not registering this domain [corncam.com] last fall when I thought about it (it appears to be offline at the moment with a dns error - that is strange). That simple site got mentioned in USA today, New York Times, and dozens of affiliate papers last week. (green)
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rcjordan
msg:541191 | 12:59 pm on Jun 23, 2000 (gmt 0) |
>If they don't have offline pubs or outlets as a point of contact
Good point. "Lack of other outlets" should be on the punchlist when defining a niche market --and niche market advertisers, almost by definition, should pay a higher price. The converse, of course, is true. The travel industry and the real estate industry has a glut of outlets, both on and off the web.
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