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What is the 3rd largest B2B segment of the internet?
Brett_Tabke




msg:541186
 4:27 pm on Jun 22, 2000 (gmt 0)

From time-to-time I get a few chuckles from people when I show them my first site [joefarmer.com] I built five years ago. I finally have some backup:
3rd largest b2b segment of the internet [zdnet.com]


>In fact, agriculture is expected to become
>the third-largest Internet
>business-to-business
>market by the year 2004, representing 8
>percent of the overall pie, according to a >report by The Goldman Sachs Group.


 

rcjordan




msg:541187
 4:45 pm on Jun 22, 2000 (gmt 0)

If you don't mind, how many pageviews per month is JF doing?

Brett_Tabke




msg:541188
 9:24 pm on Jun 22, 2000 (gmt 0)

It is most seasonal site I have ever been around. It isn't so much quantity as it is quality. We are so targeted, the ad rates are quite high by todays standards. We had a run of high cpm banners last fall and one running right now is also choice. That's what delivering a targeted/surveyed proven audience can do.

rcjordan




msg:541189
 9:47 pm on Jun 22, 2000 (gmt 0)

10-4 on the targeted part, and $60 is pretty phenom. They'd better be selling combines and/or agri-chems left and right.

Brett_Tabke




msg:541190
 3:06 am on Jun 23, 2000 (gmt 0)

How they going to get the users they want without targeted advertising? If they don't have offline pubs or outlets as a point of contact - they are sol. So they come to sites like ours to find (and pilfer at a price) our users.

I'm just kicking myself for not registering this domain [corncam.com] last fall when I thought about it (it appears to be offline at the moment with a dns error - that is strange). That simple site got mentioned in USA today, New York Times, and dozens of affiliate papers last week. (green)

rcjordan




msg:541191
 12:59 pm on Jun 23, 2000 (gmt 0)

>If they don't have offline pubs or outlets as a point of contact
Good point. "Lack of other outlets" should be on the punchlist when defining a niche market --and niche market advertisers, almost by definition, should pay a higher price.

The converse, of course, is true. The travel industry and the real estate industry has a glut of outlets, both on and off the web.

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