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Chitika eMinimalls as AS Alternative Ads?
Is it possible? Anyone using yet? How's the CTR / CPC?

 9:34 pm on Oct 5, 2005 (gmt 0)

Just came across Chitika eMinimalls, which has an ad program that looks visually and conceptually wonderful.

However, is the eMinimalls code viable as an Adsense alternative ad code? Putting eMinimalls as alternative ads would be a great way to test out the program.

If the code is viable, has anyone within the Adsense publisher community experiences with this program in terms of CPC and CTR (ballpark)?



 8:43 pm on Oct 9, 2005 (gmt 0)

Thanks very much for the code - most useful!


 8:30 am on Oct 10, 2005 (gmt 0)

I love Chitika, it pays much much more then what Adsense is paying, But I still love Adsense, Actually I love both, But can chitika force Adsense to hike their prices/percentage also.


 1:46 pm on Oct 10, 2005 (gmt 0)

>AdSense ads are 5x more likely to be clicked on.
Chitika ads pay 20x more per click.

Ok, after one day's traffic with the first day not counting because I accidentally clicked on it myself..

CTR for products in the body text of the page was 20%

They were 100% targeted to the content of the page, with sometimes multiple products per page.

CTR might be more because most of the impressions would have been from me. It took quite a while to get sizing and product and placement just right! I don't know though. I don't know if repeat impressions from the same IP counted.

EPC 38c - which is exactly the same as Adsense on my site, sitewide.

Although now I think about it, I put eMinimalls on the poorly performing Adsense pages. Its being rolled out starting from the $0 EPM pages upwards, so I think I'll do a full rollout now.


 1:51 pm on Oct 10, 2005 (gmt 0)

They lost ALL THE STATS on 10/8/2005.

That's a giant red flag.


 6:54 pm on Oct 10, 2005 (gmt 0)

According to problogger.net (who asked Adsense) you are allowed to use Adsense and the chitika's on the same site.


 7:18 pm on Oct 10, 2005 (gmt 0)

I wrote Adsense support to see if using Chitika on the same page as AS was ok. Here's what they told me:

"Chitika's eMiniMalls non-contextual ads can be displayed on the same page as Google ads on your site."


 8:28 pm on Oct 10, 2005 (gmt 0)

I have only found them as an improvement for me on forum pages, where my clicks are generally < .05 with AS.

2 Days worth of stats puts me at roughly 10x that still with Chitika... CTR still about 20% of what it was with AS - I expected this going from text to image ads.

Overall, I am pleased with the program as a replacement for AS on LOW paying, LOW ctr pages. This makes me VERY happy, as I am trying to rely "less" on big G for my suplimentary income.


 8:42 pm on Oct 10, 2005 (gmt 0)

Why hasn't Google released FroogleSense?


 8:55 pm on Oct 10, 2005 (gmt 0)

I wrote Adsense support to see if using Chitika on the same page as AS was ok. Here's what they told me:
"Chitika's eMiniMalls non-contextual ads can be displayed on the same page as Google ads on your site."

Sounds great! So how do you set the Chitika's eMiniMalls in non-contextual?

Is it only the ch_query = "keyword"; , or do I need to ad more?


 8:57 pm on Oct 10, 2005 (gmt 0)

And they don't tell your audited revenue till the end of the month. bummer!


 9:39 pm on Oct 10, 2005 (gmt 0)


Try adding this to the JS:

------- BEGIN --------

var ch_queries = new Array('keyword phrase 1', 'keyword phrase 2', 'keyword phrase 3', 'keyword phrase 4');
var ch_selected=Math.floor((Math.random()*ch_queries.length));
ch_query = ch_queries[ch_selected];

--------- END ----------

Replace keyword phrase 1 with the actual keyword you wish to target, etc. Change nothing else in the code.


 4:13 pm on Oct 11, 2005 (gmt 0)

ch_non_contextual = 1;

to the code in case no products are found for your keys, otherwise their system then defaults to contextual.

Their offering is looking much better lately - I recommend those who have product/review sites consider giving them a try.


 5:38 pm on Oct 11, 2005 (gmt 0)


What kind of ads will show when you apply ch_non_contextual = 1; to the code? Do you know?


 5:46 pm on Oct 11, 2005 (gmt 0)

For those of use who are javascript impaired, and want to make sure we're getting the code right, could someone post the entire chitika code that includes using multiple keywords, and making sure the ads are non-contextual?

I'm not sure where to make the changes suggested in the code and want to be absolutely sure there are no tos infractions.

Also, out of curiosity, could someone provide a quick explanation of the randomization function posted in this thread and what it actually does? (and whether it's approved officially by Chitika?


 7:08 pm on Oct 11, 2005 (gmt 0)

>What kind of ads will show when you apply ch_non_contextual = 1; to the code? Do you know?
The kind that correspond to the keywords you put in. ;-) Don't turn off contextual without identifying keywords for it to use, unless you are ok with default ads. (Which I think is an ipod.)

>entire chitika code that includes using multiple keywords, and making sure the ads are non-contextual?

<script type="text/javascript"><!--
ch_client = "YOURID";
ch_non_contextual = 1;
var ch_queries = new Array("laptop", "ipod");
var ch_selected=Math.floor((Math.random()*ch_queries.length));
ch_query = ch_queries[ch_selected];
ch_width = 728;
ch_height = 90;
<script src="http://scripts.chitika.net/eminimalls/mm.js" type="text/javascript">

Put in your id, your ad size and your keywords.

>quick explanation of the randomization function
The array is the set of keywords, the Math.random basically says pull a keyword from the array at random and insert it as ch_query.

All of this is on Chitika's blog [chitika.com].

[edited by: jatar_k at 2:27 pm (utc) on Oct. 13, 2005]


 9:09 pm on Oct 11, 2005 (gmt 0)

Thanks, Drastic. Perfect! Thanks for directions to the blog, too. I wasn't aware of it.


 1:07 pm on Oct 14, 2005 (gmt 0)

I read through the Chitika TOS... and they mention being able to add the keyword in, but make no mention of adding additional code.

I'm a bit leery of doing so. Has anyone confirmed with Chitika that this is okay?


 1:43 pm on Oct 14, 2005 (gmt 0)

Yes it is ok, all you have to do is look at the official chitika blog and they show you how to do it.


 9:30 am on Oct 15, 2005 (gmt 0)

I've just replaced all my AdSense ads with Chitika eMiniMalls...

I will test it just for few days. Until today I used Chitika only on few pages, and results were very promising.

With new placings I expect much bigger CTR, so we'll see in one-two days. If results are bad I am going back to AdSense.


 8:47 am on Oct 17, 2005 (gmt 0)

With new placements results are more than fine! AdSense earnings are 50% lower, eMiniMalls earnings are 800% better.

Total site revenue is aprox 4 times better. But this is just one day. But I supose future numbers will not be much different. I use booth AdSense and Chitika, and it seems this combination will be just fine! Better than only AdSense definatly.


 11:31 am on Oct 17, 2005 (gmt 0)

Results at our website are still too early to show, but so far CTR has been very low and CPC high. What placement and ad sizes do you find are being the ones having a better CTR? Without channels, it is impossible to test different sizes at the same time. Currently, I am testing the large square.


 2:58 pm on Oct 17, 2005 (gmt 0)

Did chitika explain how the cpc determined? Are there some kind of bidding by advertisers just like google does or they just set a fixed price for each keywords?

I asked this because, I thought, maybe chitika is just inflating the cpc for promotional purpose to pull publishers from other contextual networks. Since no one has been paid yet, we'll see how the auditing thing works at the end of the month.


 5:36 pm on Oct 17, 2005 (gmt 0)

They didn't precized.

I'll ask support.


 5:37 pm on Oct 17, 2005 (gmt 0)

btw. I recived payments from them (2 times)... And almost all click were audited (legal). Only few were blacklisted.


 7:37 pm on Oct 17, 2005 (gmt 0)

Chitika pays 60% of what they get. The advertisers actually bid on their partner sites, such as shopping.com. If you go to shopping.com and look at the advertiser section, you will see how the bidding system works. There's a large inventory out there, so maybe the CPC is not inflated.


 7:52 pm on Oct 17, 2005 (gmt 0)

Yes, they use Shopping.com, Amazon.com and similar big shops.

So they have lots of, lots of advertisers.


 4:25 am on Oct 18, 2005 (gmt 0)

It would be nice if they gave you the option of having a search box only.

Also, I wish they provided funcionality that would list more than one product per search query.


 10:13 pm on Oct 18, 2005 (gmt 0)

Anyone here who might know of a 'click tracking script' like the free one we use with AdSense?

I've been trying to 'modify' the free Adsense one (it's using the getElementById and onfocus), but till now no luck.

Looking at the mm.js from Chitika, it's doing the 'getElementById' and 'onfocus' on 'ch_ad', but for some reason I keep getting an error when I use that!

This is the working AdSense script.

<script type="text/javascript"><!--

function hit(){
if (window.status){
img = new Image();
img.src = 'log.php?ref=' + escape(document.location) + '&link=' + escape(window.status);
document.getElementById("google_ads_frame").onfocus = hit;


Any good coders here who could make a working one for Chitika?


 7:23 am on Oct 27, 2005 (gmt 0)

Re PerfectLover (#23) I contacted them about the very vague "clicks from countries such as China and India, etc." statement on their website. They came back saying they they do not recognise clicks that originate from anywhere is Asia (it seems the geographical knowledge of the TOS author didn't cover much beyond China and India!) as the clicks don't transfer into sales in their opinion.

If most of your traffic is coming out of Asia then this programme probably isn't a great option.

This 59 message thread spans 2 pages: < < 59 ( 1 [2]
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