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Personals: Yahoo to charge $89.95 / yr
rcjordan




msg:551833
 6:17 pm on Sep 21, 2001 (gmt 0)

Personals are a big part of the affiliate world, this will change the landscape:

Yahoo to Start Charging for Online Dating Service [news.excite.com]

 

Drastic




msg:551834
 6:34 pm on Sep 21, 2001 (gmt 0)

hmmmm, this is interesting.

I wonder if they'll offer an affiliate program along with it - pretty common for personals. I don't recall yahoo ever having any kind of affiliate program?

rcjordan




msg:551835
 6:44 pm on Sep 21, 2001 (gmt 0)

I'll bet they try to go it alone, sans affiliate program. They'll be banking on their own strength as a brand. This will cause a major shift to those affiliates well-placed in the SERPS as the users go searching for free or cheap(er) sites.

There's some coin to be made on this if you're in this market.

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