I was hoping someone could help me with information on how they market and promote their affiliate programs.
My company has recently developed an affiliate program, and well, we are off to a slow start. I have contacted our current link partners and offered the affiliate program to them. Few signed up. (Out of the few that did sign up, I only have one active person that has impressions. Is this normal for affiliates to sign up and not promote your items?)
Besides my link partners and a spot to sign up on my webpage - how can I get this program off the ground? Any suggestions/comments/information is GREATLY appreciated.
There are companies & software that will submit your program details to the directories. i have no experience of these.
To save on costs I would invest time. That way you have the most control over the process.
Advertising in forums etc may work but it is all about the return on Investment. Perhaps find sites that sell products in the same market but are not direct competition and trade link or join each others aff programs. That way you provide a full service to the user.
If you sell widgets find a site that sells widget covers/ widget holders etc.