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Affiliates Forum

This 42 message thread spans 2 pages: 42 ( [1] 2 > >     
President Bush Launches Affiliate Program on CJ!
Catalyst




msg:548240
 6:58 pm on Jul 7, 2004 (gmt 0)

Hey check out these recent Revenews Blogs about the Republican National Committee setting up an affiliate program on CJ!

Partial Excerpt from the CJ detail page:

"We must give President Bush the support he needs to keep our country moving forward in a positive direction. Only you can help provide the resources needed to re-elect a Republican president and Congress. Your support is urgently needed. By the way, you'll earn 30% of each donation you bring in for the RNC (capped at 30%). It's a great cause and with your support we can make this a huge success for everyone."

This is big news - political lobbyists paying 30% of donations to affiliate marketers!

This is also a really fun read.

Check these out and then come back to discuss your views!

GOP Affiliate Program: Trickle Down Fundraising
[revenews.com...]

"Vote for Me! Click Here..." Aff. Marketing and Politics Online
[revenews.com...]

 

mfishy




msg:548241
 7:06 pm on Jul 7, 2004 (gmt 0)

Thye probably would have made a lot of money if they had allowed search engine marketing...

hannamyluv




msg:548242
 8:21 pm on Jul 7, 2004 (gmt 0)

I imagine this will get deleted here soon, due to the political nature, but they are looking for spammers. Duh!

CAN-SPAM makes it okay for you to spam with a political message. That's why they aren't allowing SE marketing. They WANT the spammers to help them (so watch for it in your email box)

Besides that, the program is being run by a DMA company. CLUELESS. What a way to piss a potential voter off.

Webwork




msg:548243
 9:31 pm on Jul 7, 2004 (gmt 0)

This has to be a joke. It's just too Beavis and Butthead to be true.

HughMungus




msg:548244
 9:41 pm on Jul 7, 2004 (gmt 0)

*** I don't think the thread should be deleted -- it's an interesting look at the evolution of the internet and politics, not a thread about politics. ***

I saw that this morning, too. Paying a nice chunk, too.

skibum




msg:548245
 9:44 pm on Jul 7, 2004 (gmt 0)

It's a decent payout too.

skibum




msg:548246
 10:48 pm on Jul 7, 2004 (gmt 0)

The other candidates could put it on their sites as well. By the time you take out a 30% commission for the affiliate, 10% for CJ and whatever they are paying the firm to manage it the Bush campaign probably ends up with $0.30 to $0.50 on the dollar, just a little more than the affiliate.

PatrickDeese




msg:548247
 10:58 pm on Jul 7, 2004 (gmt 0)

It's real.

Here's the question - are you helping the Republicans or are you taking 30 cents off the dollar that would have been otherwise been used 100% of?

I have this thirties-esque angel / demon on my shoulders thing going on.

HughMungus




msg:548248
 12:59 am on Jul 8, 2004 (gmt 0)

I have this thirties-esque angel / demon on my shoulders thing going on.

Me, too.

Oh wait, I have a solution. Have side-by-side donation links. "Click here to suppport the Democratic Party or here to support the Republican Party".

shrirch




msg:548249
 1:01 am on Jul 8, 2004 (gmt 0)

Two problems with this program

1) Are you sure it is the republican party for sure?

2) Are they allowed to pay commissions on donations by the Election commission? That would be news to me...

HughMungus




msg:548250
 1:03 am on Jul 8, 2004 (gmt 0)

1. Yes. Goes to their website. I'm sure CJ would have vetted them pretty strictly.

2. I was wondering about that, too. But it would seem not much different than paying people to make phone calls to solicit donations (?)

mfishy




msg:548251
 3:28 am on Jul 8, 2004 (gmt 0)

This has to be a joke.

Nope, it's true. Saw the program in CJ today.

Are they allowed to pay commissions on donations by the Election commission?

Of course, they all pay commissions in one form or the other.

nativenewyorker




msg:548252
 10:58 am on Jul 8, 2004 (gmt 0)

Anyone notice the new Google Bomb for miserable failure?

hannamyluv




msg:548253
 12:51 pm on Jul 8, 2004 (gmt 0)

No, I really think they don't want anyone to try to SEO.

I mean, could you imagine the killing you could make by optimizing for all the major polititians names with a big button that says "Give To Polititian X Here". Not to mention that a slew of affiliate could push out the canidates official websites out of the top 10.

mquarles




msg:548254
 2:05 pm on Jul 8, 2004 (gmt 0)

Anyone notice the new Google Bomb for miserable failure?

I'm getting the same one as has been there for about two years or longer. Is there a new one?

MQ

nativenewyorker




msg:548255
 4:20 pm on Jul 8, 2004 (gmt 0)

Sorry, it was new to me.

danieljean




msg:548256
 1:20 am on Jul 9, 2004 (gmt 0)

I don't think the thread should be deleted -- it's an interesting look at the evolution of the internet and politics, not a thread about politics.

As far as evolution, I was fascinated by the recent Canadian election. One of my local candidates ran Adwords, and a minor party had a site where you could give their policies a thumbs-up or thumbs-down. Also, a feature where you typed in your postal code and found out who was your local candidate.

This fundraising technique looks lame to me, and the high risk of spam is going to be bad for them. A Bush opponent could spam, make a little money while creating a backlash against the Republicans. And they shouldn't get in trouble because it's not spam if it's policical (or am I missing something here?). If I didn't have the volunteers to fundraise for me, I sure as hell wouldn't advertise it.

In the future, I think we might see more Adwords spending for issue-related keywords going to a party's platform or organizations rating the different parties. Google is a cheap way to get to opinion leaders, and shift the debate. Likely a cheap way to recruit them as volunteers, too.

AW_Learner




msg:548257
 1:55 am on Jul 9, 2004 (gmt 0)

CAN-SPAM makes it okay for you to spam with a political message

Actually CAN-SPAM makes it okay to spam with any type of 'legal' message as long as the people sending the email use there own mail servers to send it with a real working return address. And also they have to put there mailing address and phone number I believe on the bottom of the email as well as a way for the recipient to opt-out of receiving any future mail from them. As well as using a subject line that is non-deceptive and clearly shows that it is an advertisement.

That is just the legal take on it though. Doesn't mean even following all those steps and rules that hosting companies & major ISP's wouldn't still blacklist the sender as a spammer. And certainly almost all merchants would not allow there affiliates to send email like that. Only if the people opt-in before ever receiving emails.

Of course, unlike most of the other merchants on CJ who either state that they don't allow email marketing at all, or only allow it to verified opt-in lists, or allow it after personal approval by them. This program bans All search engine marketing but doesn't mention a word about email marketing. If people can't use the search engines where most of the targeted traffic is, what do they expect them to use? Does sound a bit like they are inviting the spam without saying it.

Hopefully some very insidious spammers get a hold of this and piss all the anti-spam zealots off! ;-P

I didn't realize that CJ accepted affiliate programs based on % of donations and contributions. Would be perfect for good non-profits with a real cause. The GOP sure does not need anymore money. I wonder if the donors will realize that about 50% of the money they are giving away is going to 3rd parties and not to the cause they are giving it to. If they would just do all of debate talk on public tv and radio, they wouldn't need to spend all this. I guess it could be a decent profit, but I would feel too sleazy helping them get money...

skibum




msg:548258
 3:35 am on Jul 9, 2004 (gmt 0)

CJ already has program for things like save the children and a few other charities.

AW_Learner




msg:548259
 6:15 am on Jul 9, 2004 (gmt 0)

CJ already has program for things like save the children and a few other charities.

Yeah I saw that and checked that out after finding out about this one. I didn't realize it before. Just didn't look at all of them.

Statements like is are why I personally would have thought the thread would be deleted...

Perhaps it will be. Really though it is still just a general introspection about the idea of whether to promote anything just for the money, even if you are personally against it or don't believe in it. Nothing inherently so wrong with the thing itself, only in the temptation of profiting off of something I don't believe in. If you do agree with what you are promoting then there's nothing wrong with it. Didn't mean it to sound that there was anything wrong with anyone who is for something or even neutral to it to promote it. But if you are really against it and still promote it just for the money, that is what I question. Just like the devil/angel on the shoulder comment earlier. ; ) I'm tired so if I'm not making sense just ignore me.

hannamyluv




msg:548260
 12:43 pm on Jul 9, 2004 (gmt 0)

Actually CAN-SPAM makes it okay to spam ...

But under CAN-SPAM, you are held to have an opt-out method and to remove a opted-out address from your file, unless you are sending political spam. None of CAN-SPAM applies to political messages.

mfishy




msg:548261
 12:46 pm on Jul 9, 2004 (gmt 0)

IF SEO was allowed, politics aside, would this be the best affiliate program of all time? The possibilities would be endless...

nativenewyorker




msg:548262
 3:16 pm on Jul 9, 2004 (gmt 0)

I'd say you probably don't have to worry about chargebacks..........unless your horse loses the race.

AW_Learner




msg:548263
 8:35 pm on Jul 9, 2004 (gmt 0)

But under CAN-SPAM, you are held to have an opt-out method and to remove a opted-out address from your file, unless you are sending political spam.

Hmm. I didn't know that with a political message you can spam as much as you want without people wanting it or not. Without a choice to receive it. I mean as far as it being a "political message" that is pretty broad eh.? You can say a lot of things and messages are "political" in nature and therefore the spam rules don't apply to you.

Do you have a link to anywhere that this is clearly stated within the new CAN-SPAM law that I can look at? I would be interested to know more about that. (not that I plan on spamming politics, just curious).

IF SEO was allowed, politics aside, would this be the best affiliate program of all time? The possibilities would be endless...

Except for the $300 cap. Without a cap it really would be...

Being that in there links and creatives they give away banners to use to promote the program, wouldn't they think that banners will be used on websites? And are not almost all websites already listed in the search engines? I don't see how they can make people take there own sites out of the search engines just because they place some links and banners to them on there pages that they gave them to use. And how can you help how high up and well listed your site gets in the search engines? It is the spiders that go through your site and decide how relevant it is for words used in the content of the site, not you. ; ) ; )

Maybe they really do just mean no Paid search. Has anyone emailed them to find out? Natural serps really is not search marketing, it's just a free listing. ; ) ; )

mfishy




msg:548264
 8:43 pm on Jul 9, 2004 (gmt 0)

It is the spiders that go through your site and decide how relevant it is for words used in the content of the site, not you

Exactly. It makes no sense at all.

hannamyluv




msg:548265
 12:13 am on Jul 10, 2004 (gmt 0)

As far as the political message goes, the devil is in the details. CAN-SPAM regulates the sending of bulk commercial email as defined in Section 3, paragraph 2, part A as:

(A) IN GENERAL- The term `commercial electronic mail message' means any electronic mail message the primary purpose of which is the commercial advertisement or promotion of a commercial product or service (including content on an Internet website operated for a commercial purpose).

AKA, a company making money, not a political machine - since we all know they are not in it for the money <insert sarcasm here>.

I signed up for the program to take a peek and the welcome letter says basically that you will not be paid for donation that come from search engines, period. This being due to the fact that they need to control their message and feel that they could not do this with sites that get traffic from SE's.

It's the internet. How in God's name do they think they are going to control their "message"?

danieljean




msg:548266
 1:38 am on Jul 10, 2004 (gmt 0)

It's the internet. How in God's name do they think they are going to control their "message"?
I'm not saying this to get into partisan stuff... but from most of the comments, including that one, they do sound pretty clueless about this medium.
yanov




msg:548267
 4:10 pm on Jul 10, 2004 (gmt 0)

Why do they need spammers? Why do they prefer spammers to SEO?Is it worth it to forbid doing SEO only to get the attention of spammers?

Catalyst




msg:548268
 8:02 pm on Jul 10, 2004 (gmt 0)

I think the concern about this thread being shut down was only if it started into a political debate. As long as we stay on the affiliate marketing side of this issue I think we are OK.

Here's the question - are you helping the Republicans or are you taking 30 cents off the dollar that would have been otherwise been used 100% of?

Actually when you think about it 30% is not that bad for campaign marketing costs. Campaign fund raising has been done largely with traditional media. The cost of all those TV spots, billboard ads, newspaper & magazine ads, telemarketers and all other advertising comes out of campaign funds regardless of how many people donate. I bet they only net about 50% - 70% after ad costs on average with traditional marketing costs.

With affiliate marketing they only pay - IF and WHEN an actual donation is made. Plus the donation cap they will pay on is only $300. So if someone donates $1000 the RNC is paying out less than 10%.

Linda

AW_Learner




msg:548269
 8:57 pm on Jul 10, 2004 (gmt 0)

Actually $300 out of a $1000 donation is still 30%

But if someone donates $10,000 then there payout gets down to only 3% of that with the $300 cap.

I still think that the aff. manager for this is just too inexperienced to know the difference between the words used to describe PPC and "search marketing". They give out banners, what to use in emails? How do they expect people to promote it? Classified ads? Can't do that with banners. If they do rule out all search engine marketing then they are also ruling out ALL website marketing. And then why would they reveiw your site at all before approving you into the program, if you can't market them on a website? They might as well rule out the internet completely! If they need to control there message so tightly they sure should of stayed away from affiiate marketing!

Just doesn't make sense. Must just be a miscommunication.

This 42 message thread spans 2 pages: 42 ( [1] 2 > >
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