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PPC to Merchant Strategy to making 5K/month
Just finding 1 product to promote everyday that would earn you $5
thegreatpretender




msg:552795
 6:11 am on Feb 15, 2006 (gmt 0)

Is it hard to find a product to promote that would net me $5 a day exclusively via ppc?

My idea is to search for a product and just concentrate on it, research keywords and ad creatives, till I make $5 or more with that product. Then repeat the process many, many times until I accumulate 33 or more products that would bring me $5 each per day, which means 5K per month! What do guys think?

 

swirl




msg:552796
 6:28 am on Feb 15, 2006 (gmt 0)

You may want to consider having the people who click on the ad arrive at a page where you attempt to entice them into providing you with their e-mail address before sending them along to the merchant.

I made the mistake once of sending tons of traffic to a merchant, making great money for a while, and then having the mathematics of the transaction turn sour. I regret not having made any effort to create a mailing list of any kind of people interested in "widgets" to whom I could continue to market relevant information (at least until they decide to opt-out of the mailing list).

Anyway, just some thoughts -- but indeed, what you're suggesting is not impossible.

kassius




msg:552797
 12:03 pm on Feb 15, 2006 (gmt 0)

swirl is right i see it all the time affiliates using ppc - linking direct to the merchant.

Thegreatpretender in this business its best to thing long term, do the ppc put give a reason for your visitors to return daily, weekly or monthly for etc add a newsletter and giveaway a prize say a music cd, dvd movie or a paypal cash prize $20-$50.

thegreatpretender




msg:552798
 2:33 am on Feb 16, 2006 (gmt 0)

Thegreatpretender in this business its best to thing long term, do the ppc put give a reason for your visitors to return daily, weekly or monthly for etc add a newsletter and giveaway a prize say a music cd, dvd movie or a paypal cash prize $20-$50.

That's true. But, as you know, many people (that inludes me) are not good in writing, which is essential in making landing pages. If I create landing pages, that would just make the process more difficult. So, I'll just concentrate on researching products and adword ads.

Pedent




msg:552799
 1:14 pm on Feb 16, 2006 (gmt 0)

Don't forget to factor in research expenditure. Not every product you find will turn a profit, so it will cost you money to find those that do.

Also remember that what makes you money today may not make you money tomorrow.

LanaST




msg:552800
 5:19 pm on Feb 16, 2006 (gmt 0)

What everyone says is true. You seem to want to make this worth your effort if you're planning to do all that research and set those income goals. But if you're going to be making that much think of all the customers you will go through. Not having their info would be such a shame especially since you could probably make way more money down the line off the same people. think of it that way. and if you have trouble creating a proper landing page there are tons of people that can do that for you. It's quite easy.

kassius




msg:552801
 10:16 pm on Feb 16, 2006 (gmt 0)

thegreatpretender that not a good reason to waste your time and money, just do a search in google for freelancers you see lots of sites etc GetACoder.com

And they can do the work for you and you can concentrate on researching products and adword ads.

TrustNo1




msg:552802
 1:11 am on Feb 17, 2006 (gmt 0)

I think merchants love it when affiliates send traffic directly to them. They can find out what keywords are converting to sales and then do PPC on their own. I always bring them to my site first :)

skibum




msg:552803
 2:48 am on Feb 17, 2006 (gmt 0)

Straight to the merchant works very well in some cases. Just setup the campaigns and forget about them (sometiems). Have never in about 3.5 years had a merchant start bidding on the keywords that make money directly via the affiliate links. When you find the right product/keyword combination just set it up and let it run and you'll be surprised at how long (sometimes years) a capaign can run at a nice profit even in todays competitive environment.

I think affiliates think most merchants are much more sophisticated, have many more resources, or have much more time on their hands than they really do.

If you as a merchant can get sales from anywhere at 10% or 15% cost of marketing (typical affiliate payouts) and you don't have to manage/update/monitor anything, do you really care that much if it could be done at half that cost with a lot of extra work? If you're talking millions in sales, than maybe but in most cases it is really not that much $$$ to a merchant.

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