| Ask Jeeves Market Share Grows 77% in 5 Months
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tedster
msg:30665 | 2:24 am on Dec 15, 2005 (gmt 0) |
| Ask Jeeves edged out players such as My Way Search to rank fifth in market share [behind Google, Yahoo!, MSN and AOL]. The search engine experienced a 77 percent growth in market share... |
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[clickz.com...]
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martinibuster
msg:30666 | 2:44 am on Dec 15, 2005 (gmt 0) |
That's a strange statement because they own My Way Search. The rest of the quote says: | The search engine experienced a 77 percent growth in market share to reach 2.6 percent. |
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Last year AJ trumpeted [news.bbc.co.uk] that their acquisition of Interactive Search Holdings doubled their market share to 7% (simple math indicates they claimed a 3.5% market share prior to the acquistion) | The acquisition will increase Ask Jeeves' market share to 7% by adding the iWon, Excite and My Search web sites to its Ask.com search engine. |
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Why do Ask Jeeves' Press Releases not add up, lending them an air of unbridled hype?
So my questions are:
- Did their market share drop 3.5% to 2.6% from 2004?
- Does their current claim of 2.6% market share include all of their search properties or just AJ?
- How does a reduction of .9% of market share equate to a 77% increase?
- What happened to their total 7% market share, did that grow too? Or was that a total smoke screen, too?
- Will Ask Jeeves ever get their facts straight?
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ByronM
msg:30667 | 3:33 am on Jan 4, 2006 (gmt 0) |
To answer your market share question, the overall search market could have expanded 100000% and allowed ask jeeves to expand upon its own traffic 77% yet have an overall reduction of .9% because it ultimately wasn't able to expand as quick as the general market did. But just like the president, you only tell people what they want to hear.
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