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Ask.com only 1 spot for PPC
rest of the PPC are Google, at 1/5th the cost!
sharbel




msg:31385
 2:43 am on Nov 10, 2005 (gmt 0)

Wow, Ask really needs to re-work their stuff. Yeah, i know their system is new but my goodness this is silly:

"Keyword-A" is has 3 Sponsored ads on top and 3 on the bottom. Now, *only* position 1 at the top is showing Ask.com PPC ads, the rest are being fed from Google.

So, if 1st place for "Keyword-A" is $2.36 on Ask, and I bid $0.50 for 2nd place, I don't show! If I bid $2.20, I dont show..

BUT... if I bid $0.45 on Adwords, I show.. Yes, "Keyword-A" on my Adword account is only costing me $0.45.

Just plain stupid IMHO. I emailed Ask and got a response (2 days later) saying they were addressing the fact that only the first spot is a placeholder for some keywords and soon the entire top will be available.

I was really hoping Ask would be a nice supplement to Adwords/Overture.. oh well.

 

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