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As big as AOL and MSN are, why don't they have there own forum.
ebgreen




msg:519379
 3:58 am on Jan 30, 2002 (gmt 0)

AOL and MSN drive are ranked number two and three for driving traffic to my sites, so why don't they have their own forum?

 

mivox




msg:519380
 4:09 am on Jan 30, 2002 (gmt 0)

Well for one, neither of them maintain their own databases... They're each powered by their own mix of results from the ODP, Inktomi and (I think) Looksmart... Overture too, I believe. So if you're worried about inclusion, you'd need to look to the result providers' threads anyhow.

ebgreen




msg:519381
 4:12 am on Jan 30, 2002 (gmt 0)

Yes, but msn has there own listings to and aol has keywords. It would be nice to have a discussion on what is the best search engine partners to optomize for these two engines.

Marcia




msg:519382
 7:21 am on Jan 30, 2002 (gmt 0)

MSN doesn't have their own database. Their editor's picks are chosen by people paying them to have their sites listed, which is paid by the click, so it's paid advertising. Then the results are from Overture, which is paid advertisng (but at least they're honest about it).

Then comes Looksmart, which costs up front and then an additonal ransom to get back the description you originally submitted with that they butchered up the first time, and the integrity of whose results ordering is highly debatable. And then comes Inktomi, which you just about have to pay for, unless you're praying to the right gods from the top of the right mountain on the right side of the pond.

IMHO MSN can't even be called a search engine. Not in the true sense of the word, like Google is. The data that's from Inktomi search engine comes last thing - which in some cases is so far down it'll never be gotten to except by some poor souls trying to find their own sites under the pile of rubble.

MSN doesn't do a search engine, they do paid advertising using other people's results and data. If they had any kind of a half-way decent search engine they might not have to be kidnapping people through their browser to get them to do searches at their site.

angiolo




msg:519383
 9:16 am on Jan 30, 2002 (gmt 0)

>MSN doesn't have their own database. Their editor's picks are chosen by people paying them to have their sites listed, which is paid by the click, so it's paid advertising. Then the results are from Overture, which is paid advertisng (but at least they're honest about it). >

Is this valid for search.msn.com or for the local msn (msn.de, msn.it etc.)

I had the impression that the first listig were from Looksmart listing and after that Inktomi.

Marcia




msg:519384
 1:07 pm on Jan 30, 2002 (gmt 0)

angiolo, I've never seen the others, this is on search.msn.com - it used to be LS then Ink, now there are more to wade through.

In all fairness, if there are only a few PPC and Looksmart listings, an Ink page can do very well. I've seen where MSN and AOL were #2 and #3 for referrals and to be honest, they converted better than even an equivalent or better Google listing does.

But also fair is calling a search engine one of it actually is one, and not calling it one when it's not. When it's paid-for advertising where position is determined by the price paid, IMHO that makes them advertising engines.

ebgreen




msg:519385
 3:22 pm on Jan 30, 2002 (gmt 0)

But it is one of the top three forms of search traffic and thus, it should have it's own forum.

ebgreen




msg:519386
 2:24 pm on Feb 6, 2002 (gmt 0)

These "search engines" are very complicated and definately deserve their own section on WMW, when you factor in where and how all their rankings appear.

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