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New forum for affiliates?
A recommendation
mayor




msg:508659
 7:37 pm on Mar 1, 2002 (gmt 0)

Brett, I'm starting this thread in follow up to my recommendation at the BarConference to add a forum to WMW for affiliates.

Anyone else support my recommendation? Judging from the "crack cocain affiliates" thread, it seems there is some real interest.

 

Brett_Tabke




msg:508660
 7:41 pm on Mar 1, 2002 (gmt 0)

What I am going to do sometime in the coming weeks Mayor, is rename the Advertising forum and include affiliates in the title, and reset the forum description. Affiliate related discussion is more than welcome there.
[webmasterworld.com...]

Marcia




msg:508661
 7:41 pm on Mar 1, 2002 (gmt 0)

Thanks for following up, mayor. Technically, our Advertising forum includes the subject of affiliate programs. But members might view or interpret things differently, so it's good to get the feedback and input here.

It's definitely a subject that needs discussion because there are so many issues involved with doing them right; there's a lot to learn and a lot of potential with them if they're done right, according to a lot of people.

mayor




msg:508662
 9:25 pm on Mar 1, 2002 (gmt 0)

Affiliate programs do fall into the advertising category, but that's only one facet.

Think of affiliate marketing as getting the right merchants on one hand, getting good reports on the other hand, getting traffic from the search engines on another hand, getting traffic from other sources on another hand, making web pages that help sell on another hand. Now we're up to five hands, so you see the business is really a unique beast in it's own right.

Anyway, including the word 'affiliate' in the forum title should help provide a watering hole for weary affiliate marketeers to hang out.

Thanks.

mivox




msg:508663
 9:41 pm on Mar 1, 2002 (gmt 0)

But really mayor, the same tracking/performance issues you mention for affiliates apply to banner ads as well, as does the 'getting traffic' issue...

I see them as being two facets of the same beast, really, and with the recent decline in banner ad performance, I'll bet affiliate site owners could probably execute a pretty smooth takeover of the advertising forum anyhow, once Brett changes the title and description. ;)

Marcia




msg:508664
 9:52 pm on Mar 1, 2002 (gmt 0)

Whoops, posted at the same time before.

>watering hole for weary affiliate marketeers to hang out

As long as the marketeers aren't so weary they "drop" their URLs, which has been known to happen. Could turn into a new syndrom called STF - Second Tier Fatigue. :)

>affiliate site owners could probably execute a pretty smooth takeover of the advertising forum

Good point mivox. From the Terms of Service:


Please don't drop promotional urls (we do not allow sig file urls). Signing your name is fine, however commercialized posts will be edited. We tend to err on the side of caution to protect the integrity of the system by reducing flippant commercialized posts. Affiliate based URLs are not allowed any where on the system.

The forums are not a venue for advertisements in any way. It will be the sole discretion of Webmaster World and it's moderators as to what constitutes an advertisement.


Some people miss seeing that, but I suppose clarity in the title and description will make it more easily visible.

A lot of the factors are parallel with topics in other forums, but there are certain issues that are unique. Basic design is the same, but the handling of image links and integrating the text links well are two that can raise some questions.

I haven't actually done anything yet except a bit of leisure time fiddling with some design, but I've looked at some I like a lot and have a list of possibles made up. Being a relative newbie in these specifics, I'll have plenty of questions when the time comes.

greektomi




msg:508665
 10:37 pm on Mar 1, 2002 (gmt 0)

The key is having a good moderator... I have never seen a suspicious URL on any page here because you guys are so quick to fix them up. The terms of service are precisely why this board would make a great place for such a forum. Reading most other marketing forums is allot like walking in a mine field because of blatant advertising, but here intelligent conversation could flourish because it would revolve around ideas, theory and experience w/out the other garbage.

It's definitely a subject that needs discussion because there are so many issues involved with doing them right; there's a lot to learn and a lot of potential with them if they're done right, according to a lot of people.

I wholeheartedly agee.

A lot of the factors are parallel with topics in other forums, but there are certain issues that are unique. Basic design is the same, but the handling of image links and integrating the text links well are two that can raise some questions.

I believe that this list of unique factors could be greatly expounded but as I'm only on my first cup of coffee I'll just leave it at that. :)

I appreciate the thoughts consideration and have faith that whatever webmasterworld decides to do will be great as usual,

Greektomi

mivox




msg:508666
 11:17 pm on Mar 1, 2002 (gmt 0)

Good point mivox. From the Terms of Service:

Well, that's not quite what I meant. What I meant is that with fewer and fewer sites relying on banner advertising for revenue, affiliate program owners could quickly outnumber the banner/advertising-related questions in that forum... effectively turning it INTO the affiliate forum.

The hassle of affiliate URLs was something I wasn't intending to go near. ;)

greektomi




msg:508667
 6:36 am on Mar 4, 2002 (gmt 0)

Brett I'm not trying to pile up anymore work on you (I know your busy with the post split 1.2.3 thing and god knows what else) but could we get an ETA(EDITED I just realized you said in your post in the coming weeks) for an affiliate marketing forum. I know that more then a handful of us are interested. No one knows that we have infiltrated the advertising thread so people who were posting to the crack addict thread on the main page (and they are still responding) have no idea that Mayor has started a related thread in the advertising forum. If you could make some kind of delineation and maybe a post on the main page where the readers where informed there was such a forum then all weary affiliate travelers would know there was a good watering hole (to use Mayors phrase) for them to drink from.

Respectfully Yours,

Greektomi

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