homepage Welcome to WebmasterWorld Guest from
register, free tools, login, search, pro membership, help, library, announcements, recent posts, open posts,
Pubcon Platinum Sponsor 2014
Home / Forums Index / Search Engines / European Search Engines
Forum Library, Charter, Moderators: Rumbas

European Search Engines Forum

local tlds

 10:03 am on Dec 28, 2005 (gmt 0)

we are going to make tld's for our main sites for adwords.

Will be de, es, fr, dk, se etc

You think the site will covert better with local tld's compared to the .com version?



 2:11 pm on Dec 29, 2005 (gmt 0)

On my way out the door, but the short answer is YES. CcTLD's are pretty cheap too, so I would have no doubt going down that route.


 2:44 pm on Dec 29, 2005 (gmt 0)

Bear in mind the hidden costs ( qualifying yourself or company according to french legislation for the .fr ) ..
Unless you are offering a product which is physically shipped from France ( french buyers hate sending money "outside" or using credit cards "outside" as the french media is always feeding them "beware of foreign website scam" stories )..you will not actually need to have a dot fr to attract french visitors ..

You will need accurate translation of all copy and meta descriptions .. si non ..no cred ..no stick ..

And staff who are fully fluent in each of your languages to handle enquiries , mail , updates etc ..


 6:32 pm on Dec 29, 2005 (gmt 0)

Yeah we know about the fr domain, that sucks. We have an office in most European locations, although it is not always needed for domains. The prob is we have french speakers but a call center in central europe and have french speaking non natives....hmm wonder how that goes down. A french guy who does site translations has been warning me about the French distust of something that in not inheretly French.

The site is travel and payment is on arrival so maybe that would be a good plus point to emphasize card will nto be charged.


 9:53 am on Dec 31, 2005 (gmt 0)

ccTLD's will convert more because you should also appear in the SERPs when the "pages from country" option is used on local Googles.

In my experience this is used by about 15-20% of visitor's for a website of mine that was hosted in the US and is now in Spain. So that's the increase in traffic I experienced after switching to a local host to get a .com domain in the SERPs when the "páginas de España" option is used (it was already appearing in the other 2 options).

By the way, this also applies to MSN and Yahoo.


 10:15 pm on Dec 31, 2005 (gmt 0)

The prob is we have french speakers but a call center in central europe and have french speaking non natives....hmm wonder how that goes down.

Not so good ..better would be to look at opening a call center in the Maghreb to deal with France ..cheap ..efficient and the french caller will think they are dealing with the Marseille region ..

Marrocains have the best french accent ..Algerians the worst..I love the accent of Senegalais but it can be a little difficult for some french ..very resonant ..open vowels like most African diction and phonetics

BTW most international companies that deal in France UPS , fed ex, paypal ,ebay etc have french nationals working out of my home country ..Ireland ..mostly around Dublin..weird thing about this ..that when I call the freephone number from here to track a parcel etc I get a french person who because they live at "home" has traces of my accent on their english :)..we then usually deal in both languages 'cos it's easier and improves their english..

Global Options:
 top home search open messages active posts  

Home / Forums Index / Search Engines / European Search Engines
rss feed

All trademarks and copyrights held by respective owners. Member comments are owned by the poster.
Home ¦ Free Tools ¦ Terms of Service ¦ Privacy Policy ¦ Report Problem ¦ About ¦ Library ¦ Newsletter
WebmasterWorld is a Developer Shed Community owned by Jim Boykin.
© Webmaster World 1996-2014 all rights reserved