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Espotting heading to Italy and Spain Q3 2002

 2:09 am on Mar 2, 2002 (gmt 0)

PPC wildfire!
When I said only a couple of days ago virtually no major engine in Germany will be without paid listings or something to the effect, that was only half the truth.
In fact even small engines jump on the bandwagon.

We just had news from Overture - now as expected on AV.de, and perhaps MSN.de to follow.
Now Espotting scores again.
This time it's metaspinner and suchen.com. More german deals are announced for the near future. No biggies, but it all adds up for Espotting and their advertisers.

According to Jupiter figures Espotting still takes the lead in Europe. In a press release [biz.yahoo.com] based on figures from jupiter Espotting claims to have 31% higher market share in Europe than Overture. Pretty close to what we have guessed at before (see PPC scene in Europe [webmasterworld.com]).

Perhaps even more interesting is the aggressiveness with which Espotting expands across borders. While Overture still is restricted to UK and Germany, Espotting already covers those two plus France, where they do the Lycos group plus Nomade.tiscali plus some smaller portals [webmasterworld.com].

In Q3 2002 Espotting opens offices in Italy and Spain.

(edited by: heini at 1:44 pm (utc) on Mar. 2, 2002)



 5:01 am on Mar 2, 2002 (gmt 0)

I keep waiting to turn on the forum here and see Espotting has launched a state side effort. I think it is only a matter of time.


 10:38 am on Mar 2, 2002 (gmt 0)

First they'll conquer most of Europe then ally w/ Japan then suggest an alliance w/ mexico then....

Sorry too much History Channel... ;)


 1:49 pm on Mar 2, 2002 (gmt 0)

Don't know about Japan, but with Spain Mexico is not far. One part of a rollout in a country is offices there for contact with advertizers and affiliates, the other part is building up a database for the language.

Overture anyhow is already present in the spanish language market, via Yupimsn.
http://www.webmasterworld.com/forum18/387.htm [webmasterworld.com]


 7:49 pm on Mar 2, 2002 (gmt 0)

Hi Everyone,

When do they remember about those several millions of users that speak Portuguese? I´m waiting them :P
I´ve already contacted Overture and GoClick and received no answer. I´ll try Espotting…

( anyone here knows who provide Searchfeed´s 3rd Party listings ? )


Nuno Oliveira


 6:21 pm on Mar 6, 2002 (gmt 0)

Anyone up to speculations on who espotting will partner with in Italy and Spain?

We know they will be on Yahoo in both countries [webmasterworld.com], but who else?

What about Tiscali?


 12:05 pm on Mar 14, 2002 (gmt 0)

Hi, Heini

>Anyone up to speculations on who espotting will partner with in Italy and Spain?
>We know they will be on Yahoo in both countries, but who else?

No news from Italy about new espotting partnerships.

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