I know when I talk of SEs , it is nothing but dumbo robots , for it any "to and fro link" is reciprocal link , no matter what my intentions are.
Let me get to my point, one of my friend is starting a directory and have asked me to help. He want to allow free listing and also want a rating system.
One way link
from his site dir.com to free listed site.com
two way link
site.com links to dir.com/site22/rate.html - remember not linking to homepage of dir.com
will it harm dir.com , his aim is people rating it and he will arrange it accordingly, its a promotional stuff but do dumbo SE algo understand that?
How should I go about it?