AOL is offering new information and location services, including an integrated addition to mobile AOL Search suite and a Web-enabled MapQuest service. The company announced the news Monday, saying it represents an expansion of partnerships with Sprint and InfoGin Ltd.
Not too sure about that "automatic adoption" - with the way sites are (ie, usually very messy code-wise) is it smart to think software can shrink-wrap them for mobile?
Was over at the GSM conf in Barcelona recently and while there's loads of cos trying things like this, ultimately a web site will have to be able to sniff whats requesting its pages & serve up accordingly.
One size certainly can't fit all - at least for the next 2-3 years... imho