I am getting about 70% of my search engine traffic from Google, 27% from Yahoo, and virtually nothing from anybody else. When you consider that I have gotten about 150K sessions from Google/Yahoo month to date, it seems like a huge disparity.
Does this set off alarm bells for anyone? Are there any basic things that I should do/check to try diversify my traffic? Or is this ratio about right given Google's dominance?
MSN is currently divided into two indexes, plus a PPC listing.
Web Directory Results These are LookSmart Directory listings. These will blow away on January 15 2004, but until then it's a good source of MSN traffic.
Web Pages results Inktomi provides these results. Ink is owned by Yahoo. Ink may soon power Yahoo.
MSN has a wide demographic that encompasses many different people. Their search traffic is variously reported (roughly) at around 9-12%. So if you are falling short of that you may want to look into joining one or two of the above two programs.
It's tough to be general about one site. I expect an average of around 13-15% of traffic from MSN and about 10-15% from other non-Google powered engines. Figures as high as yours are basically saying you get nearly 100% of your traffic from Google. I'd worry a little as to why. If/when Yahoo drop Google, you could be somewhat vulnerable!