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Link Development Forum

    
inbound links to which page?
homepage or blue widget page?
chrisandsarah

10+ Year Member



 
Msg#: 676 posted 1:47 pm on Mar 7, 2003 (gmt 0)

I'm preparing to go on the hunt for reciprocal links but need to know a very important thing first. if someone can please help

Will links to my 'homepage' from sites about blue widgets help the ranking of my www.mydomain.com/widgets/morewidgets/blue_widgets.html page?

or wont the blue_widget.html page on my site gain any benefit at all from the blue widget sites linking to my homepage? do they NEED to link to my blue_widgets page to help it in the search engines?

It's just it's going to be ALOT harder to get links to my blue widgets page than it will my homepage, but i guess it can be done. but if to my homepage will do the same job, i'm happy because i have NO trouble getting blue widget sites to link to it.

Thanks for any advice

 

CuriousWeb

10+ Year Member



 
Msg#: 676 posted 1:56 pm on Mar 7, 2003 (gmt 0)

Both will help but if you could get people to link to your blue_widgets page this would probably help more.

In terms of PR some of it will be passed on from your homepage but not as much as when sites link directly to the blue_widgets page...

fathom

WebmasterWorld Senior Member fathom us a WebmasterWorld Top Contributor of All Time 10+ Year Member



 
Msg#: 676 posted 2:08 pm on Mar 7, 2003 (gmt 0)

Welcome to WebmasterWorld chrisandsarah :)

Will links to my 'homepage' from sites about blue widgets help the ranking of my www.mydomain.com/widgets/morewidgets/blue_widgets.html page?

hmmm... yes - links to your home will help a lower level page and more often than not reciprocators would rather have a link going to the homepage. However, a even distribution of links is much better... therefore providing a chioce to the website owner will likely get some wanting to deep-link directly to the page.

do they NEED to link to my blue_widgets page to help it in the search engines?

No. but by have multiple site locations where inbound links are clustered provides flexibility to developing good ranking results on page that are of higher competition.

Example: a link going to a page deep in your link hiearchy helps that page improve but also helps adjacent pages improve. As you get further away from this "link cluster" the affect are much less apparent. If links only go to your mainpage -- then pages two links away don't receive much help.

buckworks

WebmasterWorld Administrator buckworks us a WebmasterWorld Top Contributor of All Time 10+ Year Member



 
Msg#: 676 posted 2:30 pm on Mar 7, 2003 (gmt 0)

Links to internal pages have spillover benefits for the rest of your site, so get whatever links you can to whatever pages you can. Focus on what makes sense from the other webmaster's perspective.

If someone links directly to your Blue Widgets page, chances are good that they'd include those words in the link text if you gave them a suggested wording (or even a cut-and-paste code snippet). This is A Good Thing when you're promoting blue widgets. A well-worded link can pack more punch than you'd expect just from the PR value.

Mohamed_E

WebmasterWorld Senior Member 10+ Year Member



 
Msg#: 676 posted 9:17 pm on Mar 7, 2003 (gmt 0)

As an aside, I believe that blue-widgets.html will be better than blue_widgets.html.

There is a lot of evidence that Google parses "blue-widgets" as the two words "blue" and "widgets", while it parses "blue_widgets" as the single rather strange word "blue_widgets", i.e. it recognizes the hyphen as a word separator, but the underscore is merely an ordinary character.

chrisandsarah

10+ Year Member



 
Msg#: 676 posted 9:58 pm on Mar 7, 2003 (gmt 0)

Thanks everyone.
I'll offer webmasters a choice of pages to link to. With snips of code so they dont have to do much.

thanks again for all the useful info and advice
chris

OldCrow

10+ Year Member



 
Msg#: 676 posted 10:18 pm on Mar 7, 2003 (gmt 0)

Thanks for the information on deep linking.

buckworks

WebmasterWorld Administrator buckworks us a WebmasterWorld Top Contributor of All Time 10+ Year Member



 
Msg#: 676 posted 12:18 am on Mar 8, 2003 (gmt 0)

When you're cultivating links, especially if you're providing code snippets, be consistent about the form of the URL you invite people to link to. Example: don't mix and match www.yoursite.com vs. just yoursite.com; yoursite.com vs. yoursite.com/index.html. I don't think it matters which variant you use, the issue is consistency. I think it helps SEs to "see" a page's link pop more clearly when the links are the same and they don't have to sort through variants.

I'm convinced this helps, although it's not something I can prove.

fathom

WebmasterWorld Senior Member fathom us a WebmasterWorld Top Contributor of All Time 10+ Year Member



 
Msg#: 676 posted 12:37 am on Mar 8, 2003 (gmt 0)

If someone links directly to your Blue Widgets page, chances are good that they'd include those words in the link text if you gave them a suggested wording (or even a cut-and-paste code snippet). This is A Good Thing when you're promoting blue widgets. A well-worded link can pack more punch than you'd expect just from the PR value.

I love how you put that buckworks. Perfect, just perfect! ;)

As an aside, I believe that blue-widgets.html will be better than blue_widgets.html.

There is a lot of evidence that Google parses "blue-widgets" as the two words "blue" and "widgets", while it parses "blue_widgets" as the single rather strange word "blue_widgets", i.e. it recognizes the hyphen as a word separator, but the underscore is merely an ordinary character.

Both are true Mohamed_E -- bots, crawlers, and spiders do not normally read non-alpha-numeric characters. In addition, some evidence of this can be seen in the archive itself like typing in "blue-widgets" in quotes does not list results only with hyphen or a bias to hyphens (or using underscore), as well typed-in words get bolded where as hyphen, underscore, commas, periods etc. do not.

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