homepage Welcome to WebmasterWorld Guest from
register, free tools, login, search, pro membership, help, library, announcements, recent posts, open posts,
Become a Pro Member
Home / Forums Index / Marketing and Biz Dev / Link Development
Forum Library, Charter, Moderators: martinibuster

Link Development Forum

A link-database: might this work?
Some thoughts on creating links to one's website

 6:59 pm on Oct 1, 2002 (gmt 0)

I'm fairly new to SEO and glad to have found this forum, after visiting quite some websites about this 'industry' and not getting a grip on the wizardry. But I'm not alone, as this forum shows…
What I learned is that Google (maybe other engines as well?) measures the relevancy of a site by the times it finds links to that site. So the more people link to your site, the higher your site might rank (beside keywords, content etc. used for indexing).

A friend of mine asked me the following: if I put up a link to her site, she would put a link to mine. (cause she knows Google too) Plus, she'll give me a list of related sites that I could ask to do the same. Thoughtfull, huh? Well, not if you realise the list is already 150 websites long...
Cause I have to send out 148 email messages with that request. Then if accepted, I have to put up the link on my page. And I have to check whether they put up my link... And whether they keep it up, not taking it off after one week...

So I thought of the following (maybe reinventing the wheel, so stop me a.s.a.p. if that's the case):

I put up a small server with a database containing links to (related) websites. Every member gets a list of links that they can approach with a request to put up a link to their website. If the other party accepts it, they (both) put up a link to each other. So far so good: this is nothing new as there are services offering this already: what they do is providing you a 'page' on their domain where you add your links etc. In my case it's a page being part of the original domain, giving the designer full freedom about layout, 'personal' links to be included etc. AND: searchengines will see it as a genuine link page, not as a made up one, stored at some 'link-exchange'-scheme\program. I don't know exactly how these spiders work (indexing links), but this is a 'safer' way (for now & future) I guess.

This is what I would like to get an answer on:
('www.linkbank.com' is just a fantasyname)

1) What I have in mind is the following: a link on CompA.com to CompB.com would look like this: www.linkbank.com/41/678.
Meaning: linkbank.com is the database-website, 41 is for CompA, 678 is ID of CompB. Why this way? Cause then we can check links on links-pages more easily\faster (I think...) and we can produce statistics about traffic.
This method is needed as I can't access the individual links-pages: cause they are on the host of the website. This way, a visitor clicking on the link will be connected to the link-server and from there being 'redirected' via the links-database to the requested page.
But this also provides the option of 'blocking': in case site A takes off the link to site B, it's wouldn't be fair that B keeps linking to A. So after testing the links and one of them being faulty, both links are 'blocked' or disabled.
2) In case point 1 is a good solution: a 'normal link' (www.CompB.com) that can be crawled & spidered & indexed. It should be somewhere in the page or link. So how do GoogleBots 'read' a link? Do they also look at the name of a link? Or can one include a 'normal' link in a 'composed' link: e.g: 'www.linkbank.com/41/678+www.CompB.com'
(meaning that Google should only take the part after the plus (+) sign or any other code, structure or syntax?)

Please let me know:

a: whether I'm reinventing the wheel. If so where can I find the existing, spinning wheel?
b: where I can find more detailed info about these topics?
c: whether my point 2 (Google-link-syntax) is an option\workable solution?
d: whether I'm wasting my time, cause one won't achieve much better rankings because of links on let's say, 200 websites?

Any help\advise is welcome. We are in a not too affluent industry (many small, battling businesses) in a partly sophisticated country, so this might be a reasonable option for trying to attract some more traffic.

Thanks in advance!

I've explained the 'whole' concept, which is not entirely Google-related, but for better understanding of my questions, I thought it would be better this way, so don't ostracize me for it...



 7:08 pm on Oct 1, 2002 (gmt 0)

Trois_Jay, welcome to WebmasterWorld!

What you describe is a linkfarm or a linkcircle - try the site search here at WebmasterWorld and you'll see, that you would waste your time with that!

Focus on quality content - first and all - the rest will come by itself! ;)


 7:09 pm on Oct 1, 2002 (gmt 0)

This is a shared link farm, don't do it or you'll have 150 sites potentially getting zapped. There have been some really clever setups that randomized the pages, sorted them topically, and allowed complete customization to fit each site. These all ended up being liabilities as Google tracked them down. I'm pretty sure their filters would kick out the cross-relationships as a possible link exchange/farm. If the links aren't spiderable, you might not get caught, but they wouldn't do much good, either.


 7:10 pm on Oct 1, 2002 (gmt 0)

A good ol' genunine Link Farm :)


 7:10 pm on Oct 1, 2002 (gmt 0)

You hit enter before I did, Yidaki! :)


 7:24 pm on Oct 1, 2002 (gmt 0)

You hit enter before I did, Yidaki!

... hoped so - striiike! :)


 7:27 pm on Oct 1, 2002 (gmt 0)

That's almost certainly a bad idea. There are thousands of webmasters out there who have tried this, and it won't work. I guarantee it. Google doesn't like people playing with PR, and they're pretty good at tracking you down.


 9:13 pm on Oct 1, 2002 (gmt 0)

Thank you guys, for your quick and clear answers. So the message is: nice try, but try something better :-)
I informed my friend as well, probably made her day, as she's been sending out lots of emails (addresses all manually picked from the web...), because she wants to do it the simple way: two sites that link to each other, but then on a larger scale. Question then is: when and 'how' will Google determine her method not being acceptable?

I was suggesting a 'linkfarm', she's 'only' putting many links up on her website.

I'm not quite sure, reading your comments, whether her basic method is also a bad idea.


 9:21 pm on Oct 1, 2002 (gmt 0)

Reciprocal linkage should be fine. There is some debate as to whether a non-reciprocated inbound link is worth more to Google than a reciprocated one, but just exchanging links with another site shouldn't cause any problems. It would definitely be better if the links were on-topic, i.e., related to the theme of the web site. (OTOH, currently Google PageRank does not appear to be theme-influenced.)

One other thing to avoid is linking to problem sites - if a site has PR0 or is employing any obvious spammy techniques, don't link to it.


 9:47 pm on Oct 1, 2002 (gmt 0)

PRO? Page Ranking Offense? How do I know\find out a site has that? Or how do I prevent from linking to such a site? And if linking to a non-PRO site, how do I find out\get noticed it becomes PRO?

I'm sorry, asking a lot, but as said, really new to this and as I realised myself after spending a lot of time reading about it, going through manuals (WebPositionGold), I have still no clear picture what is advisable, the do's and dont's. I have my website up and running, but I'm far from sure whether my keywords are right ones, my ranking should or could be approved. In short, newbie.

Thanks for your patience and understanding :-) And for your replies!


 9:56 pm on Oct 1, 2002 (gmt 0)

Jay, this is the site that has it. Look up cross linking and PR0 in the site search - it's all there.


 10:04 pm on Oct 1, 2002 (gmt 0)


As Marcia just wrote, this is the best site to learn about Google. But it takes a long time :(

I suggest that you first quicky read Google Information for Webmasters [google.com], it has a brief section on Page Rank (PR) to get you started. Also download the Google Toolbar [toolbar.google.com] that allows you to measure (approximately) the PR of a page.

Then look at the top of the WebmasterWorld page, you will find a site search. Search for PR0 (zero), which is what Google gives to people who cheat.

It is probably best to ask Google specific questions in the Google Forum, also read what is being posted there. WARNING: That is not a low volume forum :)


 10:23 pm on Oct 1, 2002 (gmt 0)

See, I don't even know the lingo: read it as PRO (O of Oslo) where it should be PR0 (zero)...
Thanks for not putting me in the doghouse\d0gh0use (yet) :-)


 11:11 pm on Oct 1, 2002 (gmt 0)

Trois_Jay a hearty Welcome to Webmaster World. Please read my welcome letter [webmasterworld.com] to I hope help get you started around here.

Also, the Crosslinking issue was brought up and here is reference to a discussion I put together
Crosslinking, Interlinking and Reciprocal Linking [webmasterworld.com] – I need to update this with new discussions, sorry but it’s very helpful to get you going on what folks have been thinking on the topic.

I hope these help.


Global Options:
 top home search open messages active posts  

Home / Forums Index / Marketing and Biz Dev / Link Development
rss feed

All trademarks and copyrights held by respective owners. Member comments are owned by the poster.
Home ¦ Free Tools ¦ Terms of Service ¦ Privacy Policy ¦ Report Problem ¦ About ¦ Library ¦ Newsletter
WebmasterWorld is a Developer Shed Community owned by Jim Boykin.
© Webmaster World 1996-2014 all rights reserved