Hello, I came up with an idea that may change the way links are intrepreted. For example my site is a merchant account information site. I decided to add links that were travel related. I created a page called travel-information.html. I then decided to place a travel article underneath the links and decided to intertwine my main keyword phrase (merchant account) into the text to make it a legit information page for travellers looking for a merchant account. Does anyone think this is a good idea?
That is a really good idea for attracting niche traffic -- have the article as the main content area and then the links as a sidebar (?) or something like that... keep the 'article' 300 - 500 words or maybe 200 - 400 words so it doesn't take up too much space.
Then the 'links directory' becomes an 'article directory' which is another way of saying a ton of relevant content with handy resource links!
The objective wasn't really to attract travellers finding a merchant ac#*$! as we all know that would be pretty rare, the objective was to feed google relevance to the term merchant account and hope that google wouldn't penalize the site for having non related links to the site.
This way google will hopefully think that the site does have some useful info and give it a PR incentive for providing such content.
This would essentially be a mini information directory once everything has been said and done.
Then you can pretty much accept links from all kinds of partners without worrying if your relevant or not.
"Then you can pretty much accept links from all kinds of partners without worrying if your relevant or not."
I should have been more specific. You won't need to worry about google not giving the page credit because it isn't related. Now that you have combined the links and content it makes everything relevant.
When I trade links with a site that is a diffrent topic then mine (e.g. health) they refuse because its not related to their content.
This way this has a better chance of enticing them to link because you have essentially created relevant content.