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BingAds (was MSN/Microsoft AdCenter) Forum

Ad review times

 10:03 pm on Jun 27, 2006 (gmt 0)

>>Currently your four newly made campaigns are >>still pending approval; as some ads take >>longer than others to go through the review >>process. Because this process can be lengthy, >>we ask that you wait 10 calendar days for your >>ad to be approved.

Has anyone else received email like this from Adcenter? It was my understanding ads went online immediate and were reviewed later...

10 days to wait? Just when I thought things could not get any worst.



 11:14 pm on Jun 27, 2006 (gmt 0)

Actually, that changed with the update and was stated by adCenter411 sometime last week.


 12:25 am on Jun 28, 2006 (gmt 0)

Thanks for the information!

If I submit a new keyword, and it gets rejected I might be waiting up to 20 days for aprooval.

Seems a little long to wait for what is usually a test.

Worst case scenerio is:

Submitting a new keyword, getting rejected, guessing wrong as to what was wrong with it, and submitting it back to guess wrong again.

Hmmm.. I think there is a flow problem here.



 6:07 pm on Jun 29, 2006 (gmt 0)

You would think MSN would understand the way the internet works: people want things NOW - instant gratification.

This group includes me.

"If I wanted it tomorrow, I'd have ordered it tomorrow."

"If I'd wanted my ad to show up 10 days from now, I'd have waited 10 days before submitting it."


Not 10 days from now.


 6:04 pm on Jun 30, 2006 (gmt 0)

yep, I'm caught too --- 10 darn days.

Yesterday an MSN rep told me it could take uo to 3 hours...

This morning another MSN rep told me it generally takes 24 hours....

Today another MSN rep told me it could take uo to 10 days and that the first two reps "didn't know what they were talking about"...

They are good aren't they!


 5:17 am on Jul 2, 2006 (gmt 0)

You know, you'd think a biz model built on MAKING MONEY BY SHOWING ADS would actually have getting the ads approved in a timely manner built into it.

Come on - set this thing on auto pilot, get the ads showing, then go back and check them by hand. Catch someone gaming the system, then boot them out....


 12:15 am on Jul 5, 2006 (gmt 0)

Come on - set this thing on auto pilot, get the ads showing, then go back and check them by hand. Catch someone gaming the system, then boot them out....

I think that's what they had until the last "update"...


 4:13 am on Jul 5, 2006 (gmt 0)

I just jumped in to my first ppc campaigns today. Set up with both MSN AdCenter and Google Adwords.

Did MSN first... 10 days for ad approval. That seems extremely long. Is AdCenter still considered to be in beta?

My google ads were showing on search within 1 minute of me submitting my campaign. I have to agree with the sentiment that this is a get-it-down-now world. With the way things change.. a campaign might not even be valid in 10 more days.

I don't want to stifle the proess in making sure ads are properly reviewed and that "bad" ads are not cluttering the serps, but on the other hand, some more responsiveness would be good. I have to hope and pray this is a top priority.


 1:28 am on Jul 6, 2006 (gmt 0)

I submitted around 24 hours ago and looking at my logs I am getting trafffic from MSN adcenter, but I sure don't see which words were appropved, which are still pending, and which were rejected.


 2:31 am on Jul 6, 2006 (gmt 0)

7 days now....... 2 accounts, bunches of keywords ---- NO APPROVALS!


 3:52 am on Jul 6, 2006 (gmt 0)

I asked the same question to my rep last week and complained to him that 10 days is tooooooo long, can't do business that way.

To my surprise he told me that, even when your ads/keywords are in "pending" status, they are live. And my keywords/ads didn't take more than 1 day to get approved, so it shouldn't take you long.


 8:59 am on Jul 6, 2006 (gmt 0)

Yeah when I look at the campaign it shows that they are not running, but when looking at a URL for MSN adcenter only, I see that the ads are running. If I didn't have a URL specifically for this, I wouldn't know they are live.

Great White Shark

 9:03 am on Jul 14, 2006 (gmt 0)

I set up a ppc campaign on adcenter the other day and noticed I was getting clicks already. Checking results the next day I noticed I spent almost $1000 on one keyword. After going back to the same page, there were no results. Can someone explain this phenomenon to me please? I'm continuing with my setup of this campaign with some anxiety.


 3:06 pm on Jul 17, 2006 (gmt 0)

Looks like they are having some major problems. None of the orders I created LAST WEEK are running yet. Ads are approved but 90% of the keywords are stil marked pending, and none, not even the approved ones, are actually running.

I spoke to a rep who told me that I was about the 10th caller
about this and her shift had just started. All she could say
was give it a couple more days, apparently they have a huge backlog of orders and the crawler is being extremely picky so tons of orders need manual review.

Come on MSN, this is totally unacceptable! What happened?
Approvals used to be a few hours, max. Things are going the
wrong direction.


 3:52 pm on Jul 17, 2006 (gmt 0)

I think they are getting swamped with new customers unhappy with the new Adwords "Quality" scoring algo.


 7:56 pm on Jul 20, 2006 (gmt 0)

Great post! I was posting about this on SEO chat. I've been waiting for 2 days for my ads to show. I didn't realize 10 days was the process. I hope they have plans on honing this down. What if my ads dont adhere to MSN criteria? I have to wait nearly a month for my ads to go live?

MSN really needs to work on AdCenter reference materials/ forums. I know they are pretty new to the PPC game, but it's really hard to find any comprehensive documentation out there.

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