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BingAds (was MSN/Microsoft AdCenter) Forum

    
Conversions by Keyword
Is there a report setting for this?
King of Bling




msg:1582340
 8:55 pm on May 15, 2006 (gmt 0)

First off, MSAC is performing rather well on our initial test campaign. This is good.

Question I have is this - I'd like to see a report detailing Conversions by Keyword. This must be possible. Anyone know how?

 

adCenter411




msg:1582341
 7:44 pm on May 18, 2006 (gmt 0)

hey King of Bling,
this is possible.
1. go to reports. for report type choose delivery.
2. for report name choose keyword performance.
3. at the bottom of the page, on the line "Columns and values" click the radio button next to "Customize the layout of columns and values".
4. you will see conv, conv rate, and cost/conv listed under available values. you can add these to selected values and run the report.

hope this helps. let me know if you have any other questions.

thanks,
adCenter411

King of Bling




msg:1582342
 11:48 am on May 22, 2006 (gmt 0)

Thank you for your reply. I will try this out asap.

Hopefully you can get the other issues taken care of as we're doing well with this ad channel.

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