| 12:57 am on Jun 13, 2006 (gmt 0)|
MySpace traffic is low quality.
| 2:19 am on Jun 13, 2006 (gmt 0)|
OK. Kinda like forum traffic I have heard. I'm not sure what your point was. So how does one maximize revenue from this low quality traffic?
| 12:01 pm on Jun 13, 2006 (gmt 0)|
His point is that it is probably a waste of time.
| 1:27 pm on Jun 13, 2006 (gmt 0)|
|I also don't want to get booted from YPN as "low quality" by selecting unrelated catagories... |
Doesn't matter what you select... it's the type of traffic myspace generates.. read: low conversion rate. I'd be very, very careful with this if you value your YPN account.
| 5:22 pm on Jun 14, 2006 (gmt 0)|
How depressing. But I'll try one more time to learn something other than that I seem to be the "trailer trash" of the webmaster world.
Does anyone know if it would be useful to ask YPN to review my conversion rates to see if I am at risk of "low quality" with the catagories I am using? Casale shows some detailed data, but I am in the dark on YPN. Or does anyone know if YPN share which catagories convert Myspace traffic best (Not just CTR)? Or does this just put me at more risk by being open with them and trying to get it right/best for their advertizers?
| 7:54 pm on Jun 14, 2006 (gmt 0)|
Didn't YPN just cancel a bunch of accounts that only had Myspace web sites?
Read thru this thread:
| 8:44 pm on Jun 14, 2006 (gmt 0)|
YPN appears to have cleaned house, but they also posted in their blog that they did not target MySpace sites per se, just low quality sites that were converting poorly. All the largest MySpace service theme sites I know of are still YPN when I last checked, so I think the YPN hit list was pretty narrow and pure performance based. Thus, I would not want to put bikini pics next to my social services YPN ad just to get people to accidently click the ad in hope of seeing the girl. But I would like to put the ads that both get clicked with true interest and pay the most for a net max revenue.
| 10:22 pm on Jun 14, 2006 (gmt 0)|
Whatever you do, do not select ad categories that are not appropriate for your type of website. Doing this is bad for advertisers and is also liable to get you booted from YPN.
Be honest. Pretend that you are a Yahoo advertiser and you want relevant clicks.