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Yahoo Publisher Contextual Advertising Network Forum

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YPN Categories
What is the Highest Paying Category
JoeHouse




msg:1574596
 10:27 pm on Mar 2, 2006 (gmt 0)

I am very curious to know what is the highest paying click thru category does YPN offer?

I know with their competitor (we all know who that is) its the medical field.

Has anybody done any A and B testing on this to determine what's the best bang for the buck?

 

jameswross




msg:1574597
 10:46 pm on Mar 2, 2006 (gmt 0)

Yes, people have, and no they generally won't share with you (as its taken some of them 6 months to compile the data).

The way YPN works, its in each advertisers interests not to share it, becuase the highest paying ads go through thier daily budgets very quickly (if theres an overload of sites displaying them, the less amount of time the ads run on your site).

Therefore, you can understand why, some of us who have been doing it a long time, are tight lipped about what is the best category.

willmullis




msg:1574598
 4:32 pm on Mar 3, 2006 (gmt 0)

Joe, why dont you just ask for people's PIN number for their debit cards?

yosaid




msg:1574599
 8:10 pm on Mar 3, 2006 (gmt 0)

So far disabling all catergories and removing the block list is paying me most. Go figure.

Free at last. My YPN account is free like a bird. :)

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