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Local Search at SES figment88
At SES yesterday there was really a good session on local search marketing tactics. Unlike most jaw sessions of this type, there was loads of practical information for getting more local exposure.
The presenters were Patricia Hursh from SmartSearch Marketing, Stacy Williams from Prominent Placement, and some guy from Chicago.
There's a detailed write-up here:
[ ...] seroundtable.com
Here is more on the topic and presentations.
edit: I guess WebmasterWorld doen't want me linking to web pro news (or even saying there name on the board). Anyway, there is another article there titled ‘Round Here Marketing—Marking Territory In Local Search -SES