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As for whomever designed the site for this person. I'll bet she's realising after the fact that having it in Flash gets her nowhere in as far as the SEs are concerned.
I'd try and see if she's got the needed files for the original site you mentioned, of course after breaking the bad news.
I told them there's nothing to be done, except make an HTML alternative - but their flash designer disagreed with me and slapped invisible text across the bottom of every page and using techniques from one of those FFA type website promo sites.
Now I am waiting for their site to go grey bar so I can charge them more.
I agree though - they just need to build an HTML version...
THE most important thing of all is the <title>
You should know, if you are new to the SEO space, that cloaking is frowned upon by the search engines. They say "don't do it".
That said, it works well if you're intelligent about how to do it.
Build your website using any technology you like - but understand the limitations of the technology - and make your choices.
My opinion is the limitations of flash far outweigh the benefits in terms of being found in search engines.
If you have the budget to pay per click for every customer who visits your site - rather than being found in Google - then use Flash. But like many others - I surf with ActiveX controls off - so I may click on your paid link and see nothing of your site anyway......