I am running an online club for players of a particular musical instrument
Iíve become concerned about the level of promotion that one particular brand is getting on our forum. The reason being, that this is promoting a commercial website that is dedicated to selling that brand.
The difference between promoting this brand and promoting other household names is that we would be encouraging people to support their local retailer instead of just one website.
My problem with this brand is that it is primarily marketed and only sold on the Internet and this encourages advertisers and fans to spam the forum with promotional posts. It has also been suggested that this brand is nothing more than one of the household names rebranded with their logo.
I know that a lot of the posts there are heart felt from genuine people, but the forum is starting to look decidedly biased in respect of this particular brand.
New visitors seem to be finding less objective discussions on the wide variety of brands out there.
We ran a poll recently of favorite model / brand, and the poll became distorted because the manufacturer linked to it from his forum.
Any suggestions on how I should handle this?