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Does Alexa ranking correspond to real internet traffic?
Compare 2 sites with similar Aleax rankings
gabby

10+ Year Member



 
Msg#: 8037 posted 6:08 pm on Mar 7, 2005 (gmt 0)

Is there any real meaning in the Alexa rankings? I just compared 2 sites who list a third party link to their stats.

Site A is a site about European cars. It has an Alexa rank in the 32,000 range. The stats show it gets 1700 unique visitors per day.

Site B is a site about stock car racing. It has an Alexa rank in the 30,000 range. The stats show it gets 31,000 unique visitors per day.

Conclusion 1 is that there is a huge difference in the 2,000 Aleax ranking points, with sites only 2,000 points apart being that different in their traffic.

Conclusion 2 is that European car surfers are much more likely to have the Alexa toolbar installed than stock car racing surfers.

Are these conclusions viable. What has your experience been with Alexa?

 

Matt Probert

WebmasterWorld Senior Member 10+ Year Member



 
Msg#: 8037 posted 7:06 pm on Mar 7, 2005 (gmt 0)

You are applying false pretences. Mostly because it is impossible to know unique visitors.

Alexa is simply a rank of reletive popularity of web sites among users of the Alexa toolbar. Nothing more, nothing less.

Matt

incrediBILL

WebmasterWorld Administrator incredibill us a WebmasterWorld Top Contributor of All Time 5+ Year Member Top Contributors Of The Month



 
Msg#: 8037 posted 7:17 pm on Mar 7, 2005 (gmt 0)

They do some statistical nonsense too, read their description of page rank:
[pages.alexa.com...]

txbakers

WebmasterWorld Senior Member txbakers us a WebmasterWorld Top Contributor of All Time 10+ Year Member



 
Msg#: 8037 posted 9:03 pm on Mar 7, 2005 (gmt 0)

alexa is just a marketing scam. Their rankings are meaningless.

incrediBILL

WebmasterWorld Administrator incredibill us a WebmasterWorld Top Contributor of All Time 5+ Year Member Top Contributors Of The Month



 
Msg#: 8037 posted 9:07 pm on Mar 7, 2005 (gmt 0)

alexa is just a marketing scam. Their rankings are meaningless.

Gee, don't hold back, tell us what you really think!

Funny, I don't see any other services out there even trying to give us insights into how web sites (competitors) are doing. It's just a guess based on input provided by a toolbar, take the results with a grain of salt, but it's the only game in town.

gabby

10+ Year Member



 
Msg#: 8037 posted 9:30 pm on Mar 7, 2005 (gmt 0)

Matt, I am not applying false pretenses. These are the actual uniques as listed in each sites stats. I have seen them for myself.

txbakers

WebmasterWorld Senior Member txbakers us a WebmasterWorld Top Contributor of All Time 10+ Year Member



 
Msg#: 8037 posted 10:17 pm on Mar 7, 2005 (gmt 0)

I don't see any other services out there even trying to give us insights into how web sites (competitors) are doing

Like I said, it's meaningless.

incrediBILL

WebmasterWorld Administrator incredibill us a WebmasterWorld Top Contributor of All Time 5+ Year Member Top Contributors Of The Month



 
Msg#: 8037 posted 10:27 pm on Mar 7, 2005 (gmt 0)

Just don't tell my advertisers -

I point them to Alexa's rank of my site vs 10 competitors and they spend their ad dollars with me.

I wouldn't call that useless at all!

Now shhhhhh!

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