Last year I put a Seasonal Greetings crawler on my Home Page on the run up to Christmas. Given that I have "so-so" positions for that Home Page in AV UK, INK and Excite would I be correct in thinking I should leave good pages alone as respidering may get them dropped as KW density relevance etc would change. I assume spiders aren't overly impressed by Seasonal Greeting Messages :) Any thoughts ??
NFFC is right on the ball. We have our logo on the top of every page, and have changed it by dressing it up a bit to reflect seasonal celebrations for several years. It doesn't affect Se's at all seeing that no code is changed at all, just the actual gif. Also being a common gif over all pages, every page "changes" making the site look up to date and on the ball.
Interesting article i saw recently saying that if you are an international site, you should be careful if you celebrate one religious celbration you should do with all.
Making small cosmetic changes to gifs also make your pages seem up to date. It tells people straight away that on a WWW where most pages are stuckup and forgotten, yours are continually loved and taken care of.