Anyone know anything about how effective alexa is? I ask b/c I've seen my traffic rank go from 100K to 1.5million in the past month, which might cause me to hit the panic button except that my hits, unique visitors, page views, and diversity of referring sites, not to mention inbound links and search rankings, are all higher than ever.
Any advice? The panic button is still available, but I'm not so sure.
I don't know what you mean by 'hitting the panic button' but to answer your question as to whether or not Alexa works -- well, let's just say that Amazon-owned Alexa is less than accurate. You'll find evidence, angst and info galore in this thread: