homepage Welcome to WebmasterWorld Guest from 54.205.188.59
register, free tools, login, search, subscribe, help, library, announcements, recent posts, open posts,
Subscribe to WebmasterWorld

Home / Forums Index / Advertising / Paid Inclusion Engines and Topics
Forum Library, Charter, Moderators: Brett Tabke

Paid Inclusion Engines and Topics Forum

  posting off  
MSN - is PPC the only way in now?
or can Looksmart come to the rescue?
fom2001uk




msg:27915
 10:02 am on Mar 19, 2004 (gmt 0)

Been on holiday and only just found out that Inktomi paid inclusion is no longer an option. Absolute disaster, as far as I can see :-(

What are the options now for getting into MSN?

Site Match is pay per click, so forget that. Looksmart I hear is working again, but is that still a flat fee, or has it went pay per click also?

On the subject of Site Match, I haven't even looked at it. I get a rash even thinking about pay-per-click. I might consider it for some clients providing I can control the monthly costs. Do they let you cap the total clicks / total cost per month, just like Adwords?

 

fom2001uk




msg:27916
 10:38 am on Mar 19, 2004 (gmt 0)

From another thread I notice Tim of Yahoo has said "we offer a range of budgeting options that allow content providers to cap their spend at whatever levels they are comfortable with"

How exactly can you "cap" your spend? Can anyone elaborate on this?

This is key to everything.

fom2001uk




msg:27917
 10:56 am on Mar 19, 2004 (gmt 0)

Of course, I meant Looksmart UK when I referred to flat fee. I've just been over to Looksmart UK and it looks like they've ditched that as well. So it's all PPC now :-(

sem4u




msg:27918
 10:59 am on Mar 19, 2004 (gmt 0)

You can still be crawled for free :)

fom2001uk




msg:27919
 11:41 am on Mar 19, 2004 (gmt 0)

sure, but you'll have an awful long wait if you want anything beyond your homepage being crawled regularly :-(

sem4u




msg:27920
 12:21 pm on Mar 19, 2004 (gmt 0)

You would be surprised.

New site went up end of January and now has at least 100 pages in Yahoo!

fom2001uk




msg:27921
 12:28 pm on Mar 19, 2004 (gmt 0)

I take it you never did any PFI for any pages?

I think if you've never paid, you stand a better chance of free crawling from Inktomi, assuming you have some links from old-fashioned BOW sites :-)

sem4u




msg:27922
 12:46 pm on Mar 19, 2004 (gmt 0)

No PFI for this new site all :)

kidalex




msg:27923
 8:26 am on Mar 20, 2004 (gmt 0)

I have the same question as this poster, but no one seemed to answer it. So, is there no more paid inclusion in Inktomi?

Alex

Warren




msg:27924
 10:50 am on Mar 21, 2004 (gmt 0)

Kidalex

There is no more flat fee paid inclusion for Inktomi.

It is all Site Match now.

Warren

fom2001uk




msg:27925
 6:21 pm on Mar 21, 2004 (gmt 0)

I still haven't heard how SiteMatch allows you to "cap" your spend. As far as I can see, the only variation in the cost per click is the 15c versus 30c categories.

THAT IS NOT CAPPING!

Where is the control on your spend there?

Yahoo_Mike




msg:27926
 5:48 am on Mar 22, 2004 (gmt 0)

fom2001uk,

Site Match provides several options for how you budget your spending, including capping your monthly spending or prepaying a set amount. In the latter case, you choose when and how much more money to put in your account when you exhaust your funds.

fom2001uk




msg:27927
 11:14 am on Mar 22, 2004 (gmt 0)

Thanks Mike. That is what I wanted to know.

So it works the same way as Adwords.

The only question now is will this rival Adwords or Overture in the PPC services.

Paid Inclusion - it ain't.

PCInk




msg:27928
 12:49 pm on Mar 22, 2004 (gmt 0)

It won't rival them: It is paid inclusion. You are still listed with the free results, not above or to the side (like Overture or AdWords).

It is new (or similar to Looksmart): PPC and PFI.

fom2001uk




msg:27929
 12:57 pm on Mar 22, 2004 (gmt 0)

Okay, but it's not paid inclusion in the traditional sense. It's paid extortion. More advertising than marketing, IMO.

Global Options:
 top home search open messages active posts  
 

Home / Forums Index / Advertising / Paid Inclusion Engines and Topics
rss feed

All trademarks and copyrights held by respective owners. Member comments are owned by the poster.
Home ¦ Free Tools ¦ Terms of Service ¦ Privacy Policy ¦ Report Problem ¦ About ¦ Library ¦ Newsletter
WebmasterWorld is a Developer Shed Community owned by Jim Boykin.
© Webmaster World 1996-2014 all rights reserved