I'm looking at getting involved with this company: [directresponsegroup.com...] So far their pitch sounds pretty good. But it seems like I can do pretty much the same job myself. They are going to use my companies online information (like conversion rates) and generate a Pay Per Click campaign. The way it is described is: changing bids on many sites to maximize our profit on our conversion rate.
Has anybody done any business with this company or have any information that I should know? Heck any comments will be appreciated!