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Candy Crush's King Aims For US Stock Market Flotation
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msg:4646440
 6:26 pm on Feb 18, 2014 (gmt 0)

I have never played the game, but have watched many people absolutely stuck to their screen and device. Clearly, it's an addictive game, but can it retain the addiction?

King, the firm behind hit mobile phone game Candy Crush Saga, is planning a U.S. stock market debut which some analysts think could value it at more than $5 billion and herald a flurry of technology company listings this year.

The successful flotation of Twitter in November and a surge in Facebook shares have fueled speculation that a string of technology firms could come to market, including Spotify, AirBnB and Square, as well as King.

But some analysts question whether King can keep up its breakneck pace of growth, particularly given the difficulty some other games makers have experienced in maintaining success.Candy Crush's King Aims For US Stock Market Flotation [in.reuters.com]

 

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