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LinkedIn In Talks To Acquire Pulse Newsreader

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Msg#: 4553819 posted 9:18 am on Mar 12, 2013 (gmt 0)

This is an interesting prospect as LinkedIn tries to bring more eyeballs to its service.

According to several sources close to the situation, the nifty news reading app Pulse is in advanced talks to be acquired by a major “platform” company.

I’ve been trying to track down who among many suitors who have looked at acquiring the mobile-focused startup that allows a user to read content from a variety of online sources, narrowing the field down to a handful.

Several sources have told me that Microsoft and Yahoo have been engaged in talks with the startup, which currently claims it has 20 million users from across the globe, who read more than 10 million stories a day. But a range of other possible acquirers is long — from Facebook (unlikely) to Gannett (likely too pricey) to Amazon (interesting!). Who’s About to Acquire News Reading App Pulse? [allthingsd.com]
LinkedIn will buy the maker of the newsreader app Pulse, according to sources familiar with the negotiations.

The price of the acquisition is in the tens of millions, they said — between $50 million and $100 million.LinkedIn In Talks To Acquire Pulse Newsreader [allthingsd.com]


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