|I can haz a hug?|
I just followed up on about 15 conversions from my website. Every single one of them was bad information. Contact, wrong info. Contact, wrong info. Call, wrong number, call, wrong number and someone not happy about it. Call, wrong number and apparently I've found Eeyore though. How depressing. Geesh. I need a hug.
Or maybe just a kick in the @## to get back at it again. Definitely one or the other though :).
Sorry, I don't know the smiley for a boot in the butt.
I ran a robotics team for a couple of years. We put out a trade show booth in a major convention, and asked people to sign up with their email addresses and phone numbers to be contacted with more information about joining the team. Out of the 60+ people who signed up, about 20 "didn't have" email addresses, another 20 had illegible email addresses, and 10 of the remainder had invalid email addresses. I had the rather annoying responsibility of contacting the entire set of people for which we didn't have valid email addresses and informing them of meetings by phone.
Out of the 50 people I contacted, about 30 didn't seem to remember signing up for the information, another 10 thought I was a telemarketer, and the remaining 10 said they'd come to the next informational meeting--and then didn't. As it turns out, only the 10 people that had given us valid email addresses even showed up!
This is yet another reason why I hate phones...
Some customers are weired creatures. Today I received a letter from a customer. We should stop sending her catalogues. Funny thing is, we do not have a printed catalogue. Why should we, we are an online shop. First I thought someone might send out catalogues in our name, but then I searched for her name in our database and found we had strange encounters with this customer in the past. Last year she ordered for 30 EUR and then asked if we would ship for free. I said no. So she told me to cancel the order. 6 weeks later she wrote an email and asked when the order would arrive.
My story goes something like this... we collected just over 100 email addresses, names, telephone #'s from a regular group of Saturday men.
The boss fretted for days just getting the data onto his computer, finally I told him "Just put it in Outlook, I'll deal with getting it all into a database."
Then we sent a message to all the men, blind CC to the lot. Over half turned up invalid.
Boss: "The System Administrator said all these messages could not be delivered. Who is the System Administrator?"
Of the bunch, one was identified as an invalid address. No explanation was given for the rest.
Me: "You can try to call them or send individual messages to verify the info."
Boss: "No way I'm doing that! Who is the System Administrator that said these were bad?"
In the end he tried to re-send the original message to that invalid group. Waiting to hear from the System Administrator.