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Firefox toolbar distribution
How to distribute a Firefox toolbar/extension

 11:56 am on Sep 13, 2009 (gmt 0)

Hey guys-

I am planning to develop a Firefox toolbar.
It's the first time I am doing it.
Do you know what are the common / best ways to distribute it?




 12:24 pm on Sep 13, 2009 (gmt 0)

Via the firefox add-ons site once your toolbar is approved.


 9:41 am on Sep 14, 2009 (gmt 0)

Thanks for your reply.
I wondered if you had any other suggestions of how to promote the toolbar apart from the firefox add-ons website?
Any other toolbar sites / blogs / online forums?


 10:05 am on Sep 14, 2009 (gmt 0)

Most developers go through the add on site AND their own site. You are putting one up., correct?


 10:55 am on Sep 14, 2009 (gmt 0)

Yes, I'm putting one up. Thanks.


 11:25 pm on Sep 26, 2009 (gmt 0)

I launched a Firefox extension 18 months or so ago.

In the first six months or so we had a few thousand installs. In the year or so since getting up on Mozilla, we have had about another 15,000. Getting on the Mozilla site is key to drive higher-volumes of installs.

Apart from providing a readymade audience, Firefox also is much stricter on users tring to install non-Mozilla addons - meaning that the conversion rate from users *trying* to install to success is very low.

Feel free to ask away with any other specific questions.

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